Market revenue in 2023 | USD 229.9 million |
Market revenue in 2030 | USD 333.5 million |
Growth rate | 5.5% (CAGR from 2023 to 2030) |
Largest segment | Paraffin |
Fastest growing segment | Palm Wax |
Historical data | 2018 - 2022 |
Base year | 2023 |
Forecast period | 2024 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Paraffin, Soy Wax, Palm Wax, Beeswax, Others (Stearin, Rapeseed Wax, Coconut Wax) |
Key market players worldwide | East Coast Candles, Yankee Candle Company, Michaels Stores, Scentsy, Bridgewater Candle Company, Bramble Bay, Talley Group, Stora Enso Oyj Ordinary Shares - Class R, SC Johnson, NEST New York |
Paraffin was the largest segment with a revenue share of 29.71% in 2023. Horizon Databook has segmented the Canada wax melts market based on paraffin, soy wax, palm wax, beeswax, others (stearin, rapeseed wax, coconut wax) covering the revenue growth of each sub-segment from 2018 to 2030.
The growth of online retail platforms makes it convenient for consumers to explore and purchase a variety of wax melt products. E-commerce channels and retailers contribute to the accessibility and awareness of wax melts in the Canadian market.
Some companies catering to the Canadian wax melts market through e-commerce and retail outlets include The Scented Market, Aroma Retail, and Bewitched Aromas. Bewitched Aromas is one of the key players offering wax melts in the U.S. and Canadian markets.
The company makes snap bar and dessert-inspired wax melts. The company offers wax melts made from sustainable coconut and soy wax blends with fragrance oils. Its range of non-toxic, paraben-free, and phthalate-free wax melts caters to the increased demand for eco-friendly and sustainable products owing to growing environmental awareness among Canadian consumers.
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