Brazil Wax Melts Market Size & Outlook, 2023-2030
Brazil wax melts market, 2018-2030 (US$M)
Related Markets
Brazil wax melts market highlights
- The Brazil wax melts market generated a revenue of USD 80.7 million in 2023 and is expected to reach USD 131.0 million by 2030.
- The Brazil market is expected to grow at a CAGR of 7.2% from 2024 to 2030.
- In terms of segment, paraffin was the largest revenue generating product in 2023.
- Palm Wax is the most lucrative product segment registering the fastest growth during the forecast period.
Wax melts market data book summary
| Market revenue in 2023 | USD 80.7 million |
| Market revenue in 2030 | USD 131.0 million |
| Growth rate | 7.2% (CAGR from 2023 to 2030) |
| Largest segment | Paraffin |
| Fastest growing segment | Palm Wax |
| Historical data | 2018 - 2022 |
| Base year | 2023 |
| Forecast period | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Paraffin, Soy Wax, Palm Wax, Beeswax, Others (Stearin, Rapeseed Wax, Coconut Wax) |
| Key market players worldwide | East Coast Candles, Yankee Candle Company, Michaels Stores, Scentsy, Bridgewater Candle Company, Bramble Bay, Talley Group, Stora Enso Oyj Ordinary Shares - Class R, SC Johnson, NEST New York |
Other key industry trends
- In terms of revenue, Brazil accounted for 2.3% of the global wax melts market in 2023.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Latin America, Brazil wax melts market is projected to lead the regional market in terms of revenue in 2030.
- Brazil is the fastest growing regional market in Latin America and is projected to reach USD 131.0 million by 2030.
Paraffin was the largest segment with a revenue share of 29.24% in 2023. Horizon Databook has segmented the Brazil wax melts market based on paraffin, soy wax, palm wax, beeswax, others (stearin, rapeseed wax, coconut wax) covering the revenue growth of each sub-segment from 2018 to 2030.
Consumers in the country are becoming increasingly aware of the components used in wax melts. Therefore, natural wax variants such as beeswax, soy blends, and palm wax are gaining popularity in the country. Several wax melts companies are using a combination of natural ingredients to attract environmentconscious consumers.
Lumimel Co., a U.S.-based company, ships its eco-friendly and biodegradable products, such as “Luxe Linen Wax Melt,” to Brazil. The product is toxic-free with premium fragrance. It is also 100% vegan and contains natural coconut wax blended with essential oils.
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Wax Melts Market Scope
Wax Melts Market Companies
| Name | Profile | # Employees | HQ | Website |
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Brazil wax melts market size, by product, 2018-2030 (US$M)
Brazil Wax Melts Market Outlook Share, 2023 & 2030 (US$M)
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