North America Video Streaming Market Size & Outlook

The video streaming market in North America is expected to reach a projected revenue of US$ 123,118.1 million by 2030. A compound annual growth rate of 20.3% is expected of North America video streaming market from 2024 to 2030.
Revenue, 2023 (US$M)
$33,764.4
Forecast, 2030 (US$M)
$123,118.1
CAGR, 2024 - 2030
20.3%
Report Coverage
North America

North America video streaming market highlights

  • The North America video streaming market generated a revenue of USD 33,764.4 million in 2023.
  • The market is expected to grow at a CAGR of 20.3% from 2024 to 2030.
  • In terms of segment, fantasy & science fiction was the largest revenue generating genre in 2023.
  • Fantasy & Science Fiction is the most lucrative genre segment registering the fastest growth during the forecast period.
  • Country-wise, Canada is expected to register the highest CAGR from 2024 to 2030.


North America data book summary

Market revenue in 2023USD 33,764.4 million
Market revenue in 2030USD 123,118.1 million
Growth rate20.3% (CAGR from 2023 to 2030)
Largest segmentFantasy & science fiction
Fastest growing segmentFantasy & Science Fiction
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationAction & Adventure, Thriller & Horror, Fantasy & Science Fiction, Drama, Documentaries
Key market players worldwideAkamai Technologies Inc, Amazon.com Inc, Apple Inc, Cisco Systems Inc, Alphabet Inc Class A, Kaltura Inc, Netflix Inc, International Business Machines Corp, The Walt Disney Co


Other key industry trends

  • In terms of revenue, North America region accounted for 31.6% of the global video streaming market in 2023.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • MEA is the fastest growing regional market and is projected to reach USD 23,903.8 million by 2030.

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Video Streaming Market Companies

Name Profile # Employees HQ Website

North America video streaming market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to video streaming market will help companies and investors design strategic landscapes.


Fantasy & science fiction was the largest segment with a revenue share of 27.81% in 2023. Horizon Databook has segmented the North America video streaming market based on action & adventure, thriller & horror, fantasy & science fiction, drama, documentaries covering the revenue growth of each sub-segment from 2018 to 2030.


North America regional market is expected to account for the largest share of the global video streaming market in 2019, owing to the factors, including large-scale investments in outsourced video streaming solutions & services, and strategic partnerships among the government organizations and network arenas. 

In the U.S., the ad-free subscription model is pursued by most direct-to-consumer video streaming offerings. For instance, Netflix, Inc. dominated the North American market in 2019. The strategic initiatives, such as mergers & acquisitions, are expected to provide another avenue for video streaming companies to strengthen their video content libraries. 

For instance, in November 2019, Akamai Technologies (U.S.) announced the acquisition of Exceda. This initiative was taken to expand the company’s foothold in the North America region.

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Target buyers of North America video streaming market databook

  • Our clientele includes a mix of video streaming market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of continent-level data and insights on the North America video streaming market , including forecasts for subscribers. This continent databook contains high-level insights into North America video streaming market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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North America video streaming market size, by country, 2018-2030 (US$M)

North America Video Streaming Market Outlook Share, 2023 & 2030 (US$M)

North America video streaming market size, by country, 2018-2030 (US$M)

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