Middle East & Africa Sports Technology Market Size & Outlook

The sports technology market in Middle East & Africa is expected to reach a projected revenue of US$ 3,384.1 million by 2030. A compound annual growth rate of 21.4% is expected of Middle East & Africa sports technology market from 2024 to 2030.
Revenue, 2023 (US$M)
$872.5
Forecast, 2030 (US$M)
$3,384.1
CAGR, 2024 - 2030
21.4%
Report Coverage
Middle East & Africa

MEA sports technology market highlights

  • The MEA sports technology market generated a revenue of USD 872.5 million in 2023.
  • The market is expected to grow at a CAGR of 21.4% from 2024 to 2030.
  • In terms of segment, smart venues was the largest revenue generating technology in 2023.
  • Esports is the most lucrative technology segment registering the fastest growth during the forecast period.
  • Country-wise, South Africa is expected to register the highest CAGR from 2024 to 2030.


MEA data book summary

Market revenue in 2023USD 872.5 million
Market revenue in 2030USD 3,384.1 million
Growth rate21.4% (CAGR from 2023 to 2030)
Largest segmentSmart venues
Fastest growing segmentEsports
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationDevices, Smart Venues, Analytics & Statistics, Esports
Key market players worldwideApple Inc, CGT Catapult, Cisco Systems Inc, HCL Technologies, International Business Machines Corp, Infosys Ltd ADR, Oracle Corp, Panasonic Holdings Corp, SAP SE, Sony Group Corp, Telefonaktiebolaget L M Ericsson ADR, Amazon.com Inc, Genius Sports Ltd, Microsoft Corp, SAS, Sportradar Group AG Class A, DraftKings Inc Ordinary Shares - Class A, Dream International Ltd, ChyronHego, Modern Times Group, deltatre, Ernst & Young Global Consulting Services, Synergy Sports, CBS Sports Network, Dream Sports, FanDuel


Other key industry trends

  • In terms of revenue, MEA region accounted for 5.9% of the global sports technology market in 2023.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 16,628.8 million by 2030.

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Sports Technology Market Companies

Name Profile # Employees HQ Website

Middle East & Africa sports technology market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to sports technology market will help companies and investors design strategic landscapes.


Smart venues was the largest segment with a revenue share of 67.52% in 2023. Horizon Databook has segmented the Middle East & Africa sports technology market based on devices, smart venues, analytics & statistics, esports covering the revenue growth of each sub-segment from 2018 to 2030.


The Middle East and Africa (MEA) region is expected to grow at a considerable growth rate of 21.4% over the forecast period. This is attributed to the rising investment of governments in youth development programs. Sports technology solutions have contributed by offering a platform for player development, talent identification, and training programs. 

Sports clubs, athletes, and coaches are incorporating various performance tracking tools to enhance player performance and using advanced analytics solutions tailored to the specific needs of the sports industry. Furthermore, incorporating technology such as interactive platforms, mobile applications, and social media platforms to improve fan engagement.

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Target buyers of Middle East & Africa sports technology market databook

  • Our clientele includes a mix of sports technology market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of continent-level data and insights on the Middle East & Africa sports technology market , including forecasts for subscribers. This continent databook contains high-level insights into Middle East & Africa sports technology market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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MEA sports technology market size, by country, 2018-2030 (US$M)

Middle East & Africa Sports Technology Market Outlook Share, 2023 & 2030 (US$M)

MEA sports technology market size, by country, 2018-2030 (US$M)

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