North America Sports Nutrition Market Size & Outlook

The sports nutrition market in North America is expected to reach a projected revenue of US$ 17,463.6 million by 2030. A compound annual growth rate of 6.1% is expected of North America sports nutrition market from 2024 to 2030.
Revenue, 2023 (US$M)
$11,502.7
Forecast, 2030 (US$M)
$17,463.6
CAGR, 2024 - 2030
6.1%
Report Coverage
North America

North America sports nutrition market highlights

  • The North America sports nutrition market generated a revenue of USD 11,502.7 million in 2023.
  • The market is expected to grow at a CAGR of 6.1% from 2024 to 2030.
  • In terms of segment, sports supplements was the largest revenue generating product in 2023.
  • Sports Foods is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, Canada is expected to register the highest CAGR from 2024 to 2030.


North America data book summary

Market revenue in 2023USD 11,502.7 million
Market revenue in 2030USD 17,463.6 million
Growth rate6.1% (CAGR from 2023 to 2030)
Largest segmentSports supplements
Fastest growing segmentSports Foods
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationSports Supplements, Sports Drinks, Sports Foods, Meal Replacement Products, Weight Loss Product
Key market players worldwideIovate Health Sciences International, Abbott Laboratories, Quest Nutrition, PepsiCo Inc, Mondelez International Inc Class A, The Coca-Cola Company, MusclePharm Corp, The Bountiful Company, Post Holdings Inc, Nestle SA


Other key industry trends

  • In terms of revenue, North America region accounted for 25.4% of the global sports nutrition market in 2023.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Latin America is the fastest growing regional market and is projected to reach USD 12,622.2 million by 2030.

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Sports Nutrition Market Companies

Name Profile # Employees HQ Website

North America sports nutrition market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to sports nutrition market will help companies and investors design strategic landscapes.


Sports supplements was the largest segment with a revenue share of 54.34% in 2023. Horizon Databook has segmented the North America sports nutrition market based on sports supplements, sports drinks, sports foods, meal replacement products, weight loss product covering the revenue growth of each sub-segment from 2018 to 2030.


Rise in awareness about nutritional supplements in this region is boosting their demand in the market, and growing number of government initiatives that promote sports-related activities is another significant factor driving adoption of these products.

For example, President Council on Sports, Fitness and Nutrition promotes projects and activities to increase interest in sports among the general population. Advancements in allied industries are also positively impacting growth.

In June 2016, Flex Pharma, Inc. announced the launch of a scientifically proven sports shot, HOTSHOT, which prevents muscle cramps and soreness among endurance & nonendurance athletes. Presence of both small and established players increases availability of products in the market, boosting penetration of nutritional products in this region.

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Target buyers of North America sports nutrition market databook

  • Our clientele includes a mix of sports nutrition market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Horizon Databook provides a detailed overview of continent-level data and insights on the North America sports nutrition market , including forecasts for subscribers. This continent databook contains high-level insights into North America sports nutrition market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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North America sports nutrition market size, by country, 2018-2030 (US$M)

North America Sports Nutrition Market Outlook Share, 2023 & 2030 (US$M)

North America sports nutrition market size, by country, 2018-2030 (US$M)

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