Europe Sports Betting Market Size & Outlook, 2023-2030

The sports betting market in Europe is expected to reach a projected revenue of US$ 65.5 billion by 2030. A compound annual growth rate of 9.9% is expected of Europe sports betting market from 2024 to 2030.
Revenue, 2023 (US$B)
$33.8
Forecast, 2030 (US$B)
$65.5
CAGR, 2024 - 2030
9.9%
Report Coverage
Europe

Europe sports betting market highlights

  • The Europe sports betting market generated a revenue of USD 33.8 billion in 2023.
  • The market is expected to grow at a CAGR of 9.9% from 2024 to 2030.
  • In terms of segment, online was the largest revenue generating platform in 2023.
  • Online is the most lucrative platform segment registering the fastest growth during the forecast period.
  • Country-wise, Italy is expected to register the highest CAGR from 2024 to 2030.

Europe data book summary

Market revenue in 2023USD 33.8 billion
Market revenue in 2030USD 65.5 billion
Growth rate9.9% (CAGR from 2023 to 2030)
Largest segmentOnline
Fastest growing segmentOnline
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD billion
Market segmentationOffline, Online
Key market players worldwideEvoke PLC, Betsson AB Class B, Churchill Downs Inc, Entain PLC, Flutter Entertainment PLC, International Game Technology PLC, Kindred Group PLC SEDR, Sportech PLC

Other key industry trends

  • In terms of revenue, Europe region accounted for 36.9% of the global sports betting market in 2023.
  • Globally, Europe is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 60.3 billion by 2030.

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Sports Betting Market Companies

Name Profile # Employees HQ Website

Europe sports betting market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to sports betting market will help companies and investors design strategic landscapes.


Online was the largest segment with a revenue share of 59.17% in 2023. Horizon Databook has segmented the Europe sports betting market based on offline, online covering the revenue growth of each sub-segment from 2018 to 2030.


  • Europe Sports Betting Platform Outlook (Revenue, USD Billion, 2018-2030)
    • Offline
    • Online
  • Europe Sports Betting Type Outlook (Revenue, USD Billion, 2018-2030)
    • Fixed Odds Wagering
    • Exchange Betting
    • Live/In Play Betting
    • eSports Betting
    • Others
  • Europe Sports Betting Sports Type Outlook (Revenue, USD Billion, 2018-2030)
    • Football
    • Basketball
    • Baseball
    • Horse Racing
    • Cricket
    • Hockey
    • Others

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Target buyers of Europe sports betting market databook

  • Our clientele includes a mix of sports betting market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of continent-level data and insights on the Europe sports betting market , including forecasts for subscribers. This continent databook contains high-level insights into Europe sports betting market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Europe sports betting market size, by country, 2018-2030 (US$B)

Europe Sports Betting Market Outlook Share, 2023 & 2030 (US$B)

Europe sports betting market size, by country, 2018-2030 (US$B)

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