Middle East & Africa Soft Drinks Market Size & Outlook

The soft drinks market in Middle East & Africa is expected to reach a projected revenue of US$ 44,642.5 million by 2028. A compound annual growth rate of 5.9% is expected of Middle East & Africa soft drinks market from 2022 to 2028.
Revenue, 2021 (US$M)
$29,917.0
Forecast, 2028 (US$M)
$44,642.5
CAGR, 2022 - 2028
5.9%
Report Coverage
Middle East & Africa

MEA soft drinks market highlights

  • The MEA soft drinks market generated a revenue of USD 29,917.0 million in 2021.
  • The market is expected to grow at a CAGR of 5.9% from 2022 to 2028.
  • In terms of segment, carbonated was the largest revenue generating product in 2021.
  • Non-carbonated is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, South Africa is expected to register the highest CAGR from 2022 to 2028.


MEA data book summary

Market revenue in 2021USD 29,917.0 million
Market revenue in 2028USD 44,642.5 million
Growth rate5.9% (CAGR from 2021 to 2028)
Largest segmentCarbonated
Fastest growing segmentNon-carbonated
Historical data covered2017 - 2020
Base year for estimation2021
Forecast period covered2022 - 2028
Quantitative unitsRevenue in USD million
Market segmentationCarbonated, Non-carbonated
Key market players worldwidePepsiCo Inc, Nestle SA, The Coca-Cola Company, Keurig Dr Pepper Inc, Red Bull, Unilever PLC, Monster Beverage Corp, Appalachian Brewing Company, ITO EN Ltd Preferred Shs Class 1, Arizona Beverage Co LLC


Other key industry trends

  • In terms of revenue, MEA region accounted for 7.2% of the global soft drinks market in 2021.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2028.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 156,100.4 million by 2028.

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Soft Drinks Market Companies

Name Profile # Employees HQ Website

Middle East & Africa soft drinks market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to soft drinks market will help companies and investors design strategic landscapes.


Carbonated was the largest segment with a revenue share of 69.2% in 2021. Horizon Databook has segmented the Middle East & Africa soft drinks market based on carbonated, non-carbonated covering the revenue growth of each sub-segment from 2017 to 2028.


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Target buyers of Middle East & Africa soft drinks market databook

  • Our clientele includes a mix of soft drinks market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of continent-level data and insights on the Middle East & Africa soft drinks market , including forecasts for subscribers. This continent databook contains high-level insights into Middle East & Africa soft drinks market from 2017 to 2028, including revenue numbers, major trends, and company profiles.

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MEA soft drinks market size, by country, 2017-2028 (US$M)

Middle East & Africa Soft Drinks Market Outlook Share, 2021 & 2028 (US$M)

MEA soft drinks market size, by country, 2017-2028 (US$M)

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