Norway Snus Market Size & Outlook, 2023-2030

The snus market in Norway is expected to reach a projected revenue of US$ 56.8 million by 2030. A compound annual growth rate of 7% is expected of Norway snus market from 2024 to 2030.
Revenue, 2023 (US$M)
$35.5
Forecast, 2030 (US$M)
$56.8
CAGR, 2024 - 2030
6.9%
Report Coverage
Norway

Norway snus market highlights

  • The Norway snus market generated a revenue of USD 35.5 million in 2023 and is expected to reach USD 56.8 million by 2030.
  • The Norway market is expected to grow at a CAGR of 7% from 2024 to 2030.
  • In terms of segment, portion was the largest revenue generating product in 2023.
  • Portion is the most lucrative product segment registering the fastest growth during the forecast period.


Snus market data book summary

Market revenue in 2023USD 35.5 million
Market revenue in 2030USD 56.8 million
Growth rate7% (CAGR from 2023 to 2030)
Largest segmentPortion
Fastest growing segmentPortion
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationLoose, Portion
Key market players worldwideAltria Group Inc, Swedish Match, British American Tobacco, GN Tobacco, snuscentral, Skruf Snus


Other key industry trends

  • In terms of revenue, Norway accounted for 1.2% of the global snus market in 2023.
  • Country-wise, Sweden is expected to lead the global market in terms of revenue in 2030.
  • In Europe, Sweden snus market is projected to lead the regional market in terms of revenue in 2030.
  • Norway is the fastest growing regional market in Europe and is projected to reach USD 56.8 million by 2030.

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Snus Market Companies

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Norway snus market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to snus market will help companies and investors design strategic landscapes.


Portion was the largest segment with a revenue share of 83.66% in 2023. Horizon Databook has segmented the Norway snus market based on loose, portion covering the revenue growth of each sub-segment from 2018 to 2030.


According to Statistics Norway, approximately 676.3 thousand individuals in the country used snus daily in 2022, highlighting its significant presence in the market. Among adults, daily snus usage stands at 15%, indicating its popularity among a substantial portion of the population. 

Interestingly, the prevalence differs between genders, with 8% of females and 21% of males being daily snus users, suggesting varying patterns of consumption. Under prevailing regulatory frameworks, snus is considered permissible and regulated as a tobacco product.

Ensuring that it meets established standards for safety and quality. Importantly, individuals are legally allowed to import snus for personal use, as well as for trade purposes, reflecting a degree of flexibility in its availability.

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Target buyers of Norway snus market databook

  • Our clientele includes a mix of snus market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of country-level data and insights on the Norway snus market , including forecasts for subscribers. This country databook contains high-level insights into Norway snus market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Norway snus market size, by product, 2018-2030 (US$M)

Norway Snus Market Outlook Share, 2023 & 2030 (US$M)

Norway snus market size, by product, 2018-2030 (US$M)

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