Middle East & Africa Snacks Market Size & Outlook
Related Markets
MEA snacks market highlights
- The MEA snacks market generated a revenue of USD 37,738.2 million in 2024.
- The market is expected to grow at a CAGR of 4.4% from 2025 to 2030.
- In terms of segment, confectionery was the largest revenue generating product in 2024.
- Frozen & Refrigerated is the most lucrative product segment registering the fastest growth during the forecast period.
- Country-wise, UAE is expected to register the highest CAGR from 2025 to 2030.
MEA data book summary
| Market revenue in 2024 | USD 37,738.2 million |
| Market revenue in 2030 | USD 48,812.1 million |
| Growth rate | 4.4% (CAGR from 2025 to 2030) |
| Largest segment | Confectionery |
| Fastest growing segment | Frozen & Refrigerated |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Frozen & Refrigerated, Fruit, Bakery, Savory, Confectionery, Dairy, Other Product |
| Key market players worldwide | General Mills Inc, PepsiCo Inc, The Kraft Heinz Co, Nestle SA, Unilever PLC, CALBEE Inc, Intersnack Group, Conagra Brands Inc, ITC Ltd DR, Grupo Bimbo SAB de CV ADR, Danone SA |
Other key industry trends
- In terms of revenue, MEA region accounted for 5.2% of the global snacks market in 2024.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 378,387.7 million by 2030.
Confectionery was the largest segment with a revenue share of 33.32% in 2024. Horizon Databook has segmented the Middle East & Africa snacks market based on frozen & refrigerated, fruit, bakery, savory, confectionery, dairy, other product covering the revenue growth of each sub-segment from 2018 to 2030.
South Africa, Israel, UAE, Egypt, Iran and Saudi Arabia are some of the major markets in terms of consumer spending on snacks. The UAE snacks market is forecast to witness considerable growth over the forecast period. The surge in demand for snacks in UAE is driven by the rise in consumer disposable income and changing habits and preferences.
Multiple market participants operating in this region continue to witness a shift in buying habits/ consumer preferences concerning healthy snacks, as evidenced in the case of Hain Celestial’s acquisition of Rudi's Organic Bakery, Inc. in 2014. Such developments have offered a strong headwind for other prominent players in the market to innovate their product offerings.
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Snacks Market Scope
Snacks Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Intersnack Group | View profile | 101-250 | Düsseldorf, Nordrhein-Westfalen, Germany, Europe | https://www.intersnack.de/standard/home/index.html |
| Grupo Bimbo SAB de CV ADR | View profile | 148868 | Prolongacion Paseo, De la Reforma No 1000, Col. Pena Blanca Santa Fe, Mexico, MEX, Mexico, 01210 | http://www.grupobimbo.com |
| The Kraft Heinz Co | View profile | 36000 | One PPG Place, Pittsburgh, PA, United States, 15222 | https://www.kraftheinzcompany.com |
| Conagra Brands Inc | View profile | 18600 | 222 W. Merchandise Mart Plaza, Suite 1300, Chicago, IL, United States, 60654 | https://www.conagrabrands.com |
| CALBEE Inc | View profile | 8492 | 1-8-3 Marunouchi, Chiyoda-ku, 22nd Floor, Marunouchi Trust Tower Main, Tokyo, Japan, 100-0005 | http://www.calbee.co.jp |
| General Mills Inc | View profile | 34000 | Number One General Mills Boulevard, Minneapolis, MN, United States, 55426 | https://www.generalmills.com |
| Unilever PLC | View profile | 128377 | 100 Victoria Embankment, London, United Kingdom, EC4Y 0DY | https://www.unilever.com |
| ITC Ltd DR | View profile | 23725 | 37 Jawaharlal Nehru Road, Virginia House, Kolkata, WB, India, 700 071 | https://www.itcportal.com |
| PepsiCo Inc | View profile | 318000 | 700 Anderson Hill Road, Purchase, NY, United States, 10577 | https://www.pepsico.com |
| Danone SA | View profile | 88843 | 17, Boulevard Haussmann, Paris, France, 75009 | https://www.danone.com |
| Nestle SA | View profile | 270000 | Avenue Nestle 55, Vevey, Switzerland, CH-1800 | https://www.nestle.com |
MEA snacks market size, by country, 2018-2030 (US$M)
Middle East & Africa Snacks Market Outlook Share, 2024 & 2030 (US$M)
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