U.S. Smoothies Market Size & Outlook, 2023-2030
U.S. smoothies market, 2017-2030 (US$M)
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U.S. smoothies market highlights
- The U.S. smoothies market generated a revenue of USD 5,070.2 million in 2023 and is expected to reach USD 8,180.0 million by 2030.
- The U.S. market is expected to grow at a CAGR of 7.1% from 2024 to 2030.
- In terms of segment, fruit-based was the largest revenue generating product in 2023.
- Dairy-based is the most lucrative product segment registering the fastest growth during the forecast period.
Smoothies market data book summary
| Market revenue in 2023 | USD 5,070.2 million |
| Market revenue in 2030 | USD 8,180.0 million |
| Growth rate | 7.1% (CAGR from 2023 to 2030) |
| Largest segment | Fruit-based |
| Fastest growing segment | Dairy-based |
| Historical data | 2017 - 2022 |
| Base year | 2023 |
| Forecast period | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Fruit-based, Dairy-based |
| Key market players worldwide | Bolthouse Farms, Barfresh Food Group Inc, The Hain Celestial Group Inc, The Coca-Cola Company, Jamba Juice, MAUI WOWI HAWAIIAN COFFEES & SMOOTHIES, Smoothie King, Suja Life, Tropical Smoothie Cafe |
Other key industry trends
- In terms of revenue, U.S. accounted for 40.7% of the global smoothies market in 2023.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In North America, U.S. smoothies market is projected to lead the regional market in terms of revenue in 2030.
- Mexico is the fastest growing regional market in North America and is projected to reach USD 618.4 million by 2030.
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Smoothies Market Scope
Smoothies Market Companies
| Name | Profile | # Employees | HQ | Website |
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U.S. smoothies market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to smoothies market will help companies and investors design strategic landscapes.
Fruit-based was the largest segment with a revenue share of 53.8% in 2023. Horizon Databook has segmented the U.S. smoothies market based on fruit-based, dairy-based covering the revenue growth of each sub-segment from 2017 to 2030.
The U.S. holds a significant share of the smoothie market. This dominance is attributed to the large number of U.S. consumers prioritizing healthy ingredients in their diets. The high demand for healthy beverages, especially among those following specific diets, contributes to this trend.
In the U.S., smoothies are popularly consumed for their nutritional benefits, particularly for the protein and vitamin content. This trend underscores the U.S. market's strong position in the North American smoothie industry. The consumption of smoothies in the U.S. is widespread, with over 90 million people enjoying smoothies annually.
Smoothies play a crucial role in the beverage industry, constituting 39% of the total sales of juice and smoothie bars. This statistic underscores the popularity and significance of smoothies in the U.S. beverage market.
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Target buyers of U.S. smoothies market databook
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Our clientele includes a mix of smoothies market companies, investment firms, advisory firms & academic institutions.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of country-level data and insights on the U.S. smoothies market , including forecasts for subscribers. This country databook contains high-level insights into U.S. smoothies market from 2017 to 2030, including revenue numbers, major trends, and company profiles.
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U.S. smoothies market report size, by product, 2017-2030 (US$M)
U.S. Smoothies Market Outlook Share, 2023 & 2030 (US$M)
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