North America Smoothies Market Size & Outlook, 2023-2030

The smoothies market in North America is expected to reach a projected revenue of US$ 9,370.0 million by 2030. A compound annual growth rate of 7.4% is expected of North America smoothies market from 2024 to 2030.
Revenue, 2023 (US$M)
$5,671.4
Forecast, 2030 (US$M)
$9,370.0
CAGR, 2024 - 2030
7.4%
Report Coverage
North America

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North America smoothies market, 2017-2030 (US$M)

North America smoothies market, 2017-2030 (US$M)

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North America smoothies market highlights

  • The North America smoothies market generated a revenue of USD 5,671.4 million in 2023.
  • The market is expected to grow at a CAGR of 7.4% from 2024 to 2030.
  • In terms of segment, fruit-based was the largest revenue generating product in 2023.
  • Dairy-based is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, Mexico is expected to register the highest CAGR from 2024 to 2030.


North America data book summary

Market revenue in 2023USD 5,671.4 million
Market revenue in 2030USD 9,370.0 million
Growth rate7.4% (CAGR from 2023 to 2030)
Largest segmentFruit-based
Fastest growing segmentDairy-based
Historical data covered2017 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationFruit-based, Dairy-based
Key market players worldwideBolthouse Farms, Barfresh Food Group Inc, The Hain Celestial Group Inc, The Coca-Cola Company, Jamba Juice, MAUI WOWI HAWAIIAN COFFEES & SMOOTHIES, Smoothie King, Suja Life, Tropical Smoothie Cafe


Other key industry trends

  • In terms of revenue, North America region accounted for 45.5% of the global smoothies market in 2023.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 4,892.7 million by 2030.

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Smoothies Market Companies

Name Profile # Employees HQ Website
Tropical Smoothie Cafe View profile 101-250 Atlanta, Georgia, United States, North America http://www.tropicalsmoothiecafe.com
Suja Life View profile 51-100 San Diego, California, United States, North America http://sujajuice.com
Smoothie King View profile 101-250 Dallas, Texas, United States, North America http://www.smoothieking.com/
MAUI WOWI HAWAIIAN COFFEES & SMOOTHIES View profile 11-50 Scottsdale, Arizona, United States, North America https://www.mauiwowi.com
Jamba Juice View profile 5001-10000 Emeryville, California, United States, North America https://www.jamba.com/
Barfresh Food Group Inc View profile 10 3600 Wilshire Boulevard, Suite 1720, Los Angeles, CA, United States, 90010 https://www.barfresh.com
Bolthouse Farms View profile 1001-5000 Bakersfield, California, United States, North America https://www.bolthouse.com/
The Coca-Cola Company View profile 10001+ Atlanta, Georgia, United States, North America https://www.coca-colacompany.com
The Hain Celestial Group Inc View profile 2837 4600 Sleepytime Drive, Co, Boulder, DE, United States, 80301 https://www.hain.com

North America smoothies market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to smoothies market will help companies and investors design strategic landscapes.


Fruit-based was the largest segment with a revenue share of 53.55% in 2023. Horizon Databook has segmented the North America smoothies market based on fruit-based, dairy-based covering the revenue growth of each sub-segment from 2017 to 2030.


The increasing popularity of healthy beverages in North America is significantly contributing to the growth of the smoothie market in the region. Smoothies, which are typically blended concoctions of fruits, vegetables, nuts, and dairy products, are often included in health-conscious diets.

The shift in lifestyle choices toward healthier food options, driven by growing health awareness among consumers, is fueling the market's expansion. Fitness trainers and health professionals frequently recommend smoothies, particularly for individuals focused on weight management, due to their high fiber content compared to juices.

Smoothies are especially popular among those with fast-paced lifestyles, offering a quick, nutritious, and portable meal or snack option. The convenience they provide is a key reason for their widespread appeal. In North America, fruit-based smoothies, both organic and inorganic, are particularly popular and are anticipated to be the fastest-growing segment in the market.

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Target buyers of North America smoothies market databook

  • Our clientele includes a mix of smoothies market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of continent-level data and insights on the North America smoothies market , including forecasts for subscribers. This continent databook contains high-level insights into North America smoothies market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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North America smoothies market report size, by country, 2017-2030 (US$M)

North America Smoothies Market Outlook Share, 2023 & 2030 (US$M)

North America smoothies market report size, by country, 2017-2030 (US$M)

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