Europe Smart Tv Market Size & Outlook, 2024-2030

The smart tv market in Europe is expected to reach a projected revenue of US$ 82,536.0 million by 2030. A compound annual growth rate of 10.7% is expected of Europe smart tv market from 2025 to 2030.
Revenue, 2024 (US$M)
$44,752.4
Forecast, 2030 (US$M)
$82,536.0
CAGR, 2025 - 2030
10.7%
Report Coverage
Europe

Europe smart tv market highlights

  • The Europe smart tv market generated a revenue of USD 44,752.4 million in 2024.
  • The market is expected to grow at a CAGR of 10.7% from 2025 to 2030.
  • In terms of segment, full hd tv was the largest revenue generating resolution in 2024.
  • 8K TV is the most lucrative resolution segment registering the fastest growth during the forecast period.
  • Country-wise, Nordic Countries is expected to register the highest CAGR from 2025 to 2030.

Europe data book summary

Market revenue in 2024USD 44,752.4 million
Market revenue in 2030USD 82,536.0 million
Growth rate10.7% (CAGR from 2024 to 2030)
Largest segmentFull hd tv
Fastest growing segment8K TV
Historical data covered2018 - 2023
Base year for estimation2024
Forecast period covered2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentation4K UHD TV, HDTV, Full HD TV, 8K TV
Key market players worldwideHaier Smart Home Co Ltd ADR, Hisense Home Appliances Group Co Ltd Class H, Koninklijke Philips NV, LG Electronics Inc ADR, Panasonic Holdings Corp, Samsung Electronics Co Ltd, Sony Group Corp ADR, Intex Technologies, Sansui Electric Co.Ltd., TVS REGZA Corporation

Other key industry trends

  • In terms of revenue, Europe region accounted for 19.7% of the global smart tv market in 2024.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • MEA is the fastest growing regional market and is projected to reach USD 17,463.9 million by 2030.

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Smart TV Market Companies

Name Profile # Employees HQ Website

Europe smart tv market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to smart tv market will help companies and investors design strategic landscapes.


Full hd tv was the largest segment with a revenue share of 38.51% in 2024. Horizon Databook has segmented the Europe smart tv market based on 4k uhd tv, hdtv, full hd tv, 8k tv covering the revenue growth of each sub-segment from 2018 to 2030.


  • Europe Smart TV Resolution Outlook (Revenue, USD Million, 2018-2030)
    • 4K UHD TV
    • HDTV
    • Full HD TV
    • 8K TV
  • Europe Smart TV Screen Size Outlook (Revenue, USD Million, 2018-2030)
    • Below 32 inches
    • 32 to 45 inches
    • 46 to 55 inches
    • 56 to 65 inches
    • Above 65 inches
  • Europe Smart TV Screen Shape Outlook (Revenue, USD Million, 2018-2030)
    • Flat
    • Curved
  • Europe Smart TV Operating System Outlook (Revenue, USD Million, 2018-2030)
    • Android TV
    • Tizen
    • WebOS
    • Roku
    • Other
  • Europe Smart TV Techology Outlook (Revenue, USD Million, 2018-2030)
    • OLED
    • QLED
    • LED
    • Others
  • Europe Smart TV Distribution Channel Outlook (Revenue, USD Million, 2018-2030)
    • Online
    • Offline

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Horizon Databook provides a detailed overview of continent-level data and insights on the Europe smart tv market , including forecasts for subscribers. This continent databook contains high-level insights into Europe smart tv market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Europe smart tv market size, by country, 2018-2030 (US$M)

Europe Smart TV Market Outlook Share, 2024 & 2030 (US$M)

Europe smart tv market size, by country, 2018-2030 (US$M)

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