Germany Shaving Market Size & Outlook, 2021-2028

The shaving market in Germany is expected to reach a projected revenue of US$ 235.9 million by 2028. A compound annual growth rate of 2.6% is expected of Germany shaving market from 2022 to 2028.
Revenue, 2021 (US$M)
$197.1
Forecast, 2028 (US$M)
$235.9
CAGR, 2022 - 2028
2.6%
Report Coverage
Germany

Germany shaving market highlights

  • The Germany shaving market generated a revenue of USD 197.1 million in 2021 and is expected to reach USD 235.9 million by 2028.
  • The Germany market is expected to grow at a CAGR of 2.6% from 2022 to 2028.
  • In terms of segment, razors & blades was the largest revenue generating product in 2021.
  • Beard Moisturizer, Pre-Shave Cream is the most lucrative product segment registering the fastest growth during the forecast period.

Shaving market data book summary

Market revenue in 2021USD 197.1 million
Market revenue in 2028USD 235.9 million
Growth rate2.6% (CAGR from 2021 to 2028)
Largest segmentRazors & blades
Fastest growing segmentBeard Moisturizer, Pre-Shave Cream
Historical data2017 - 2020
Base year2021
Forecast period2022 - 2028
Quantitative unitsRevenue in USD million
Market segmentationRazors & Blades, Beard Moisturizer, Pre-Shave Cream, After Shave Emulsion
Key market players worldwideBeiersdorf AG, Church & Dwight Co Inc, Reckitt Benckiser Group PLC, Procter & Gamble Co, Koninklijke Philips NV, Bic, Oriflame Hungary, Syska

Other key industry trends

  • In terms of revenue, Germany accounted for 4.9% of the global shaving market in 2021.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2028.
  • In Europe, Germany shaving market is projected to lead the regional market in terms of revenue in 2028.
  • UK is the fastest growing regional market in Europe and is projected to reach USD 226.5 million by 2028.

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Shaving Market Companies

Name Profile # Employees HQ Website

Germany shaving market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to shaving market will help companies and investors design strategic landscapes.


Razors & blades was the largest segment with a revenue share of 74.73% in 2021. Horizon Databook has segmented the Germany shaving market based on razors & blades, beard moisturizer, pre-shave cream, after shave emulsion covering the revenue growth of each sub-segment from 2017 to 2028.


  • Germany Shaving Product Outlook (Revenue, USD Million, 2017-2028)
    • Razors & Blades
    • Beard Moisturizer, Pre-Shave Cream
    • After Shave Emulsion
  • Germany Shaving Distribution Channel Outlook (Revenue, USD Million, 2017-2028)
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    • Online

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Target buyers of Germany shaving market databook

  • Our clientele includes a mix of shaving market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the Germany shaving market , including forecasts for subscribers. This country databook contains high-level insights into Germany shaving market from 2017 to 2028, including revenue numbers, major trends, and company profiles.

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Germany shaving market size, by product, 2017-2028 (US$M)

Germany Shaving Market Outlook Share, 2021 & 2028 (US$M)

Germany shaving market size, by product, 2017-2028 (US$M)

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