Market revenue in 2022 | USD 0.2 billion |
Market revenue in 2030 | USD 0.4 billion |
Growth rate | 5.8% (CAGR from 2022 to 2030) |
Largest segment | On-trade |
Fastest growing segment | On-trade |
Historical data | 2018 - 2021 |
Base year | 2022 |
Forecast period | 2023 - 2030 |
Quantitative units | Revenue in USD billion |
Market segmentation | On-trade, Off-trade |
Key market players worldwide | Davide Campari-Milano NV Az nom Post Frazionamento, Diageo PLC, LT Group Inc, Pernod Ricard SA, Suntory Beverage & Food Ltd |
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The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to rum market will help companies and investors design strategic landscapes.
On-trade was the largest segment with a revenue share of 50% in 2022. Horizon Databook has segmented the France rum market based on on-trade, off-trade covering the revenue growth of each sub-segment from 2018 to 2030.
The French rum market is experiencing robust growth, with several prominent brands contributing to this trend. Key brands in the French market include Havana Club, Diplomático, Plantation, and Captain Morgan Spiced.
According to the Sowine barometer, rum is the most frequently purchased alcoholic beverage in France, with an impressive 82% of respondents indicating its consumption in 2020. Following closely, whisky enjoys a significant share, with 75% of respondents favoring it, while liqueurs are also highly popular, with 71%.
A notable catalyst for rum's popularity in France was the mojito, which sparked the rum phenomenon in the country. Easy-drinking rums from exotic origins have found favor among young consumers. These rums are celebrated for their mixability and approachability, making them an attractive choice for consumers looking for versatile and flavorful spirits.
Horizon Databook provides a detailed overview of country-level data and insights on the France rum market , including forecasts for subscribers. This country databook contains high-level insights into France rum market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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