Market revenue in 2022 | USD 0.6 billion |
Market revenue in 2030 | USD 1.0 billion |
Growth rate | 5.7% (CAGR from 2022 to 2030) |
Largest segment | On-trade |
Fastest growing segment | On-trade |
Historical data | 2018 - 2021 |
Base year | 2022 |
Forecast period | 2023 - 2030 |
Quantitative units | Revenue in USD billion |
Market segmentation | On-trade, Off-trade |
Key market players worldwide | Davide Campari-Milano NV Az nom Post Frazionamento, Diageo PLC, LT Group Inc, Pernod Ricard SA, Suntory Beverage & Food Ltd |
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The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to rum market will help companies and investors design strategic landscapes.
On-trade was the largest segment with a revenue share of 50% in 2022. Horizon Databook has segmented the China rum market based on on-trade, off-trade covering the revenue growth of each sub-segment from 2018 to 2030.
In recent years, China has experienced a remarkable surge in the demand for premium rum, particularly among its younger generation of consumers. One of the notable shifts has been the changing perception of rum among Chinese consumers.
Traditionally, rum was seen as a cheap mixer, but it has evolved into a premium and sought-after spirit. The rum market in China is experiencing notable growth, driven by several key factors.
The expansion of gastro lounges, cocktail bars, western-style bars, and the prevalence of international hotels in major cities have played a significant role.
Horizon Databook provides a detailed overview of country-level data and insights on the China rum market , including forecasts for subscribers. This country databook contains high-level insights into China rum market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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