Canada Retail Audience Measurement Solutions Market Size & Outlook

The retail audience measurement solutions market in Canada is expected to reach a projected revenue of US$ 2,561.1 million by 2033. A compound annual growth rate of 19.3% is expected of Canada retail audience measurement solutions market from 2025 to 2033.
Revenue, 2024 (US$M)
$538.3
Forecast, 2033 (US$M)
$2,561.1
CAGR, 2025 - 2033
19.3%
Report Coverage
Canada

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Canada retail audience measurement solutions market, 2021-2033 (US$M)

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Canada retail audience measurement solutions market highlights

  • The Canada retail audience measurement solutions market generated a revenue of USD 538.3 million in 2024 and is expected to reach USD 2,561.1 million by 2033.
  • The Canada market is expected to grow at a CAGR of 19.3% from 2025 to 2033.
  • In terms of segment, software was the largest revenue generating component in 2024.
  • Services is the most lucrative component segment registering the fastest growth during the forecast period.


Retail audience measurement solutions market data book summary

Market revenue in 2024USD 538.3 million
Market revenue in 2033USD 2,561.1 million
Growth rate19.3% (CAGR from 2025 to 2033)
Largest segmentSoftware
Fastest growing segmentServices
Historical data2021 - 2023
Base year2024
Forecast period2025 - 2033
Quantitative unitsRevenue in USD million
Market segmentationHardware, Software, Services


Other key industry trends

  • In terms of revenue, Canada accounted for 11.1% of the global retail audience measurement solutions market in 2024.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2033.
  • In North America, U.S. retail audience measurement solutions market is projected to lead the regional market in terms of revenue in 2033.
  • Mexico is the fastest growing regional market in North America and is projected to reach USD 503.2 million by 2033.

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Retail Audience Measurement Solutions Market Companies

Name Profile # Employees HQ Website
AdQuick View profile 51-100 Los Angeles, California, United States, North America http://www.adquick.com/
Engagis View profile 101-250 North Sydney, New South Wales, Australia, Oceania https://engagis.com/
Broox View profile - Andorra, Aragon, Spain, Europe https://www.broox.io/
Advertima AG View profile 51-100 Saint Gallen, Sankt Gallen, Switzerland, Europe -
Kantar View profile 10001+ London, England, United Kingdom, Europe http://www.kantar.com
Nielsen View profile 10001+ New York, New York, United States, North America https://www.nielsen.com
Macnica Holdings Inc View profile 4661 1-6-3 Shinyokohama, Kohoku Ward, Kanagawa Prefecture, Yokohama, Japan http://www.macfehd.co.jp
V-Count View profile 51-100 London, England, United Kingdom, Europe https://v-count.com
Quividi View profile 11-50 Paris, Ile-de-France, France, Europe http://www.quividi.com
Raydiant View profile 101-250 San Francisco, California, United States, North America https://www.raydiant.com

Canada retail audience measurement solutions market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to retail audience measurement solutions market will help companies and investors design strategic landscapes.


Software was the largest segment with a revenue share of 61.68% in 2024. Horizon Databook has segmented the Canada retail audience measurement solutions market based on hardware, software, services covering the revenue growth of each sub-segment from 2021 to 2033.


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Target buyers of Canada retail audience measurement solutions market databook

  • Our clientele includes a mix of retail audience measurement solutions market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the Canada retail audience measurement solutions market , including forecasts for subscribers. This country databook contains high-level insights into Canada retail audience measurement solutions market from 2021 to 2033, including revenue numbers, major trends, and company profiles.

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Canada retail audience measurement solutions market size, by component, 2021-2033 (US$M)

Canada Retail Audience Measurement Solutions Market Outlook Share, 2024 & 2033 (US$M)

Canada retail audience measurement solutions market size, by component, 2021-2033 (US$M)

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