Global Real-time Bidding Market Size & Outlook, 2023-2030

The real-time bidding industry worldwide is expected to reach a projected revenue of US$ 39,606.2 million by 2030. A compound annual growth rate of 15.6% is expected of the worldwide real-time bidding industry from 2024 to 2030.
Revenue, 2023 (US$M)
$14,374.6
Forecast, 2030 (US$M)
$39,606.2
CAGR, 2024 - 2030
15.6%
Report Coverage
Worldwide

Global real-time bidding market, 2018-2030 (US$M)

Global real-time bidding market highlights

  • The global real-time bidding market generated a revenue of USD 14,374.6 million in 2023 and is expected to reach USD 39,606.2 million by 2030.
  • The market is expected to grow at a CAGR (2024 - 2030) of 15.6% by 2030.
  • In terms of segment, open auction accounted for a revenue of USD 14,374.6 million in 2023.
  • Open Auction is the most lucrative auction type segment registering the fastest growth during the forecast period.
  • In terms of region, North America was the largest revenue generating market in 2023.


Global data book summary

Market revenue in 2023USD 14,374.6 million
Market revenue in 2030USD 39,606.2 million
Growth rate15.6% (CAGR from 2023 to 2030)
Largest segmentOpen auction
Fastest growing segmentOpen Auction
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationOpen Auction


Other key industry trends

  • In terms of revenue, the North America accounted for 40.3% of the global real-time bidding market in 2023.

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Real-Time Bidding Market Scope

Real-time bidding market segmentation & scope
Open Auction
Private Auction
Preferred Deals
Programmatic Guaranteed
Advertisement Format
Display Ads
Video Ads
Mobile Ads
Social Media Ads
Native Ads
Device
Mobile
Desktop
Smart TV
Others
Application
Media & Entertainment
Retail and E-commerce
Games
Travel & Luxury
Mobile Applications
Others
Countries
U.S.
Canada
Mexico
UK
Germany
France
Brazil
Australia
China
India
Japan
South Korea
UAE
South Africa
Saudi Arabia

Real-Time Bidding Market Companies

Name Profile # Employees HQ Website

Global real-time bidding market size, by regions, 2018-2030 (US$M)

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