Global Real-time Bidding Market Size & Outlook, 2023-2030
The global real-time bidding market size was estimated at USD 14,374.6 million in 2023 and is projected to reach USD 39,606.2 million by 2030, growing at a CAGR of 15.6% from 2024 to 2030.
Revenue, 2023 (US$M)
$14,374.6
Forecast, 2030 (US$M)
$39,606.2
CAGR, 2024 - 2030
15.6%
Report Coverage
Worldwide
Global real-time bidding market, 2018-2030 (US$M)
Global real-time bidding market highlights
- The global real-time bidding market generated a revenue of USD 14,374.6 million in 2023 and is expected to reach USD 39,606.2 million by 2030.
- The market is expected to grow at a CAGR (2024 - 2030) of 15.6% by 2030.
- In terms of segment, open auction accounted for a revenue of USD 14,374.6 million in 2023.
- Open Auction is the most lucrative auction type segment registering the fastest growth during the forecast period.
- In terms of region, North America was the largest revenue generating market in 2023.
Global data book summary
| Market revenue in 2023 | USD 14,374.6 million |
| Market revenue in 2030 | USD 39,606.2 million |
| Growth rate | 15.6% (CAGR from 2023 to 2030) |
| Largest segment | Open auction |
| Fastest growing segment | Open Auction |
| Historical data covered | 2018 - 2022 |
| Base year for estimation | 2023 |
| Forecast period covered | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Open Auction |
Other key industry trends
- In terms of revenue, the North America accounted for 40.3% of the global real-time bidding market in 2023.
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Real-Time Bidding Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| MediaMath | View profile | 501-1000 | New York, New York, United States, North America | http://www.mediamath.com |
| The Trade Desk | View profile | 501-1000 | Ventura, California, United States, North America | http://thetradedesk.com |
| View profile | 10001+ | Mountain View, California, United States, North America | https://www.google.com | |
| Criteo SA ADR | View profile | 3563 | 32 Rue Blanche, Paris, France, 75009 | https://www.criteo.com |
| PubMatic Inc Ordinary Shares - Class A | View profile | 948 | 601 Marshall Street, Redwood City, CA, United States, 94063 | https://www.pubmatic.com |
| Rubicon Organics Inc | View profile | 167 | 744 West Hastings Street, Unit 505, Vancouver, BC, Canada, V6C 1A5 | https://www.rubiconorganics.com |
| Meta Platforms Inc Class A | View profile | 69329 | 1 Meta Way, Menlo Park, CA, United States, 94025 | https://about.meta.com |
| Adobe Inc | View profile | 29945 | 345 Park Avenue, San Jose, CA, United States, 95110-2704 | https://www.adobe.com |
Global real-time bidding market size, by regions, 2018-2030 (US$M)
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