Middle East & Africa Ready To Drink Cocktails Market Size & Outlook
Middle East & Africa ready to drink cocktails market, 2018-2030 (US$M)
Related Markets
MEA ready to drink cocktails market highlights
- The MEA ready to drink cocktails market generated a revenue of USD 52.8 million in 2023.
- The market is expected to grow at a CAGR of 12.5% from 2024 to 2030.
- In terms of segment, spirit-based was the largest revenue generating alcohol base in 2023.
- Spirit-based is the most lucrative alcohol base segment registering the fastest growth during the forecast period.
- Country-wise, South Africa is expected to register the highest CAGR from 2024 to 2030.
MEA data book summary
| Market revenue in 2023 | USD 52.8 million |
| Market revenue in 2030 | USD 120.3 million |
| Growth rate | 12.5% (CAGR from 2023 to 2030) |
| Largest segment | Spirit-based |
| Fastest growing segment | Spirit-based |
| Historical data covered | 2018 - 2022 |
| Base year for estimation | 2023 |
| Forecast period covered | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Wine-based, Spirit-based, Malt-based |
| Key market players worldwide | Diageo PLC, Brown-Forman Corp Class A, Bacardi, Asahi Group Holdings Ltd, Pernod Ricard SA, Anheuser-Busch InBev SA/NV, Suntory Holdings, The Absolut Company, House of Delola, Halewood International, Shanghai Bairun Investment Holding Group |
Other key industry trends
- In terms of revenue, MEA region accounted for 5.6% of the global ready to drink cocktails market in 2023.
- Globally, North America is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 614.8 million by 2030.
Key Regions: U.S. , UK , Japan , Brazil , South Africa
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Ready To Drink Cocktails Market Scope
Ready To Drink Cocktails Market Companies
| Name | Profile | # Employees | HQ | Website |
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Middle East & Africa ready to drink cocktails market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to ready to drink cocktails market will help companies and investors design strategic landscapes.
Spirit-based was the largest segment with a revenue share of 39.96% in 2023. Horizon Databook has segmented the Middle East & Africa ready to drink cocktails market based on wine-based, spirit-based, malt-based covering the revenue growth of each sub-segment from 2018 to 2030.
The Middle East Ready-to-Drink (RTD) cocktail market presents a unique landscape due to cultural, religious, and regulatory factors in the region. While the market is not as developed as in Western countries, it has been experiencing gradual growth and evolution, particularly in more cosmopolitan areas and among expatriate communities.
The Middle East RTD cocktail market is relatively small compared to other regions, primarily due to religious restrictions on alcohol consumption in many countries. However, there is a growing demand in more liberal areas and among tourists and expatriates.
The UAE, particularly Dubai, and Lebanon are key markets for RTD cocktails in the region. In markets where alcohol is permitted, there is a growing trend towards premium and craft RTD cocktails. These products often feature high-quality ingredients and sophisticated flavor profiles to appeal to discerning consumers.
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Our clientele includes a mix of ready to drink cocktails market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Horizon Databook provides a detailed overview of continent-level data and insights on the Middle East & Africa ready to drink cocktails market , including forecasts for subscribers. This continent databook contains high-level insights into Middle East & Africa ready to drink cocktails market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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MEA ready to drink cocktails market size, by country, 2018-2030 (US$M)
Middle East & Africa Ready To Drink Cocktails Market Outlook Share, 2023 & 2030 (US$M)
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