China Protein Supplements Market Size & Outlook, 2023-2030

The protein supplements market in China is expected to reach a projected revenue of US$ 572.4 million by 2030. A compound annual growth rate of 8.6% is expected of China protein supplements market from 2024 to 2030.
Revenue, 2023 (US$M)
$321.3
Forecast, 2030 (US$M)
$572.4
CAGR, 2024 - 2030
8.6%
Report Coverage
China

China protein supplements market highlights

  • The China protein supplements market generated a revenue of USD 321.3 million in 2023 and is expected to reach USD 572.4 million by 2030.
  • The China market is expected to grow at a CAGR of 8.6% from 2024 to 2030.
  • In terms of segment, animal based was the largest revenue generating source in 2023.
  • Plant Based is the most lucrative source segment registering the fastest growth during the forecast period.


Protein supplements market data book summary

Market revenue in 2023USD 321.3 million
Market revenue in 2030USD 572.4 million
Growth rate8.6% (CAGR from 2023 to 2030)
Largest segmentAnimal based
Fastest growing segmentPlant Based
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationAnimal Based, Plant Based
Key market players worldwideGlanbia PLC, MusclePharm Corp, Abbott Laboratories, PepsiCo Inc, NOW Foods, Transparent Labs, RSP Nutrition, Symrise AG, Quest Nutrition, Iovate Health Sciences International, AMCO Proteins, Nutrabolt, Dymatize Enterprises, BPI Sports, BRF SA ADR, Rousselot, Gelita AG, Hoogwegt


Other key industry trends

  • In terms of revenue, China accounted for 5.0% of the global protein supplements market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, China protein supplements market is projected to lead the regional market in terms of revenue in 2030.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 427.9 million by 2030.

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Protein Supplements Market Companies

Name Profile # Employees HQ Website

China protein supplements market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to protein supplements market will help companies and investors design strategic landscapes.


Animal based was the largest segment with a revenue share of 58.05% in 2023. Horizon Databook has segmented the China protein supplements market based on animal based, plant based covering the revenue growth of each sub-segment from 2018 to 2030.


The demand for protein supplements in China has been growing at a rapid pace. The rising health awareness among Chinese consumers, coupled with the increasing popularity of fitness and bodybuilding, has led to a surge in demand for protein supplements.

Supportive government initiatives, coupled with a rise in the number of younger people participating in sports, have propelled the demand for protein supplements in the country. Government initiatives such as Healthy China 2030 and National Nutrition Plan (2017-2030) are expected to promote a healthy lifestyle and sports & fitness activities, subsequently driving the demand for protein supplements in the country.

In addition, with an increasing disposable income, Chinese consumers are looking for ways to improve their overall health and well-being. Protein supplements are considered a convenient and effective way to meet daily protein requirements, especially for those with hectic lifestyles.

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Target buyers of China protein supplements market databook

  • Our clientele includes a mix of protein supplements market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the China protein supplements market , including forecasts for subscribers. This country databook contains high-level insights into China protein supplements market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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China protein supplements market size, by source, 2018-2030 (US$M)

China Protein Supplements Market Outlook Share, 2023 & 2030 (US$M)

China protein supplements market size, by source, 2018-2030 (US$M)

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