India Premium Spirit Market Size & Outlook, 2023-2030

The premium spirit market in India is expected to reach a projected revenue of US$ 19,311.6 million by 2030. A compound annual growth rate of 12.5% is expected of India premium spirit market from 2024 to 2030.
Revenue, 2023 (US$M)
$8,469.2
Forecast, 2030 (US$M)
$19,311.6
CAGR, 2024 - 2030
12.5%
Report Coverage
India

India premium spirit market highlights

  • The India premium spirit market generated a revenue of USD 5,588.7 million in 2019 and is expected to reach USD 13,092.6 million by 2027.
  • The India market is expected to grow at a CAGR of 11.2% from 2020 to 2027.
  • In terms of segment, vodka was the largest revenue generating product in 2019.
  • Tequila is the most lucrative product segment registering the fastest growth during the forecast period.


Premium spirit market data book summary

Market revenue in 2019USD 5,588.7 million
Market revenue in 2027USD 13,092.6 million
Growth rate11.2% (CAGR from 2019 to 2027)
Largest segmentVodka
Fastest growing segmentTequila
Historical data2016 - 2018
Base year2019
Forecast period2020 - 2027
Quantitative unitsRevenue in USD million
Market segmentationVodka, Whisky, Gin, Tequila, Rum, Brandy
Key market players worldwideDiageo PLC, Pernod Ricard SA, Brown-Forman Corp Registered Shs -B- Non Vtg, Bacardi, LT Group Inc, Alliance Global Group Inc


Other key industry trends

  • In terms of revenue, India accounted for 5.2% of the global premium spirit market in 2019.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2027.
  • In Asia Pacific, China premium spirit market is projected to lead the regional market in terms of revenue in 2027.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 13,092.6 million by 2027.

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Premium Spirit Market Companies

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India premium spirit market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to premium spirit market will help companies and investors design strategic landscapes.


Vodka was the largest segment with a revenue share of 30.6% in 2023. Horizon Databook has segmented the India premium spirit market based on vodka, whisky, gin, tequila, rum, brandy covering the revenue growth of each sub-segment from 2018 to 2030.


The trend toward premiumization has led various spirit producers and importers to expand their highend offerings. For example, Diageo's United Spirits Ltd introduced super premium Don Julio tequila variants to the Indian market in 2024, priced at over USD 110. 

This trend, initially sparked during the pandemic when consumers began drinking better at home due to closed bars, has established itself as a long-term behavior, supported by rising per capita income and increasing awareness of premium spirit categories.

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Target buyers of India premium spirit market databook

  • Our clientele includes a mix of premium spirit market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the India premium spirit market , including forecasts for subscribers. This country databook contains high-level insights into India premium spirit market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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India premium spirit market size size, by product, 2018-2030 (US$M)

India Premium Spirit Market Outlook Share, 2023 & 2030 (US$M)

India premium spirit market size size, by product, 2018-2030 (US$M)

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