Asia Pacific Premium Spirit Market Size & Outlook

The premium spirit market in Asia Pacific is expected to reach a projected revenue of US$ 142,416.1 million by 2030. A compound annual growth rate of 10.7% is expected of Asia Pacific premium spirit market from 2024 to 2030.
Revenue, 2023 (US$M)
$69,715.3
Forecast, 2030 (US$M)
$142,416.1
CAGR, 2024 - 2030
10.7%
Report Coverage
Asia Pacific

Asia Pacific premium spirit market highlights

  • The Asia Pacific premium spirit market generated a revenue of USD 43,627.8 million in 2019.
  • The market is expected to grow at a CAGR of 10.6% from 2020 to 2027.
  • In terms of segment, vodka was the largest revenue generating product in 2019.
  • Tequila is the most lucrative product segment registering the fastest growth during the forecast period.
  • Country-wise, India is expected to register the highest CAGR from 2020 to 2027.


Asia Pacific data book summary

Market revenue in 2019USD 43,627.8 million
Market revenue in 2027USD 97,925.2 million
Growth rate10.6% (CAGR from 2019 to 2027)
Largest segmentVodka
Fastest growing segmentTequila
Historical data covered2016 - 2018
Base year for estimation2019
Forecast period covered2020 - 2027
Quantitative unitsRevenue in USD million
Market segmentationVodka, Whisky, Gin, Tequila, Rum, Brandy
Key market players worldwideDiageo PLC, Pernod Ricard SA, Brown-Forman Corp Registered Shs -B- Non Vtg, Bacardi, LT Group Inc, Alliance Global Group Inc


Other key industry trends

  • In terms of revenue, Asia Pacific region accounted for 40.5% of the global premium spirit market in 2019.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2027.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 97,925.2 million by 2027.

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Premium Spirit Market Companies

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Asia Pacific premium spirit market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to premium spirit market will help companies and investors design strategic landscapes.


Vodka was the largest segment with a revenue share of 28.3% in 2023. Horizon Databook has segmented the Asia Pacific premium spirit market based on vodka, whisky, gin, tequila, rum, brandy covering the revenue growth of each sub-segment from 2018 to 2030.


The emphasis on cultural relevance and targeted marketing has been instrumental in this growth. Pernod Ricard’s USD 150 million investment in The Chuan Malt Whisky Distillery in China illustrates the luxury experiences offered by the brand.

By understanding local market nuances, such as festivals and rituals, these companies have effectively integrated their products into culturally significant events.

Reasons to subscribe to Asia Pacific premium spirit market databook:

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Target buyers of Asia Pacific premium spirit market databook

  • Our clientele includes a mix of premium spirit market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of continent-level data and insights on the Asia Pacific premium spirit market , including forecasts for subscribers. This continent databook contains high-level insights into Asia Pacific premium spirit market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Asia Pacific premium spirit market size size, by country, 2018-2030 (US$M)

Asia Pacific Premium Spirit Market Outlook Share, 2023 & 2030 (US$M)

Asia Pacific premium spirit market size size, by country, 2018-2030 (US$M)

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