Malaysia Premium Hair Care Market Size & Outlook

The premium hair care market in Malaysia is expected to reach a projected revenue of US$ 436.5 million by 2028. A compound annual growth rate of 6.2% is expected of Malaysia premium hair care market from 2021 to 2028.
Revenue, 2020 (US$M)
$270.1
Forecast, 2028 (US$M)
$436.5
CAGR, 2021 - 2028
6.2%
Report Coverage
Malaysia

Malaysia premium hair care market highlights

  • The Malaysia premium hair care market generated a revenue of USD 270.1 million in 2020 and is expected to reach USD 436.5 million by 2028.
  • The Malaysia market is expected to grow at a CAGR of 6.2% from 2021 to 2028.
  • In terms of segment, shampoo was the largest revenue generating product in 2020.
  • Dry Shampoo is the most lucrative product segment registering the fastest growth during the forecast period.


Premium hair care market data book summary

Market revenue in 2020USD 270.1 million
Market revenue in 2028USD 436.5 million
Growth rate6.2% (CAGR from 2020 to 2028)
Largest segmentShampoo
Fastest growing segmentDry Shampoo
Historical data2016 - 2019
Base year2020
Forecast period2021 - 2028
Quantitative unitsRevenue in USD million
Market segmentationShampoo, Dry Shampoo, Hair Color, Conditioner, Hair Styling Products, Hair Oil
Key market players worldwideProcter & Gamble Co, L'Oreal SA, The Estee Lauder Companies Inc Class A, Johnson & Johnson, Unilever PLC, Beiersdorf AG, Kao Corp, Coty Inc Class A, Aveda, Alcora Corporation, John Masters Organics, OUAI, Living Proof


Other key industry trends

  • In terms of revenue, Malaysia accounted for 1.4% of the global premium hair care market in 2020.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2028.
  • In Asia Pacific, China premium hair care market is projected to lead the regional market in terms of revenue in 2028.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 2,588.3 million by 2028.

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Premium Hair Care Market Companies

Name Profile # Employees HQ Website

Malaysia premium hair care market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to premium hair care market will help companies and investors design strategic landscapes.


Shampoo was the largest segment with a revenue share of 29.17% in 2020. Horizon Databook has segmented the Malaysia premium hair care market based on shampoo, dry shampoo, hair color, conditioner, hair styling products, hair oil covering the revenue growth of each sub-segment from 2016 to 2028.


Consumers in Malaysia tend to prefer hair care products from top brands that specifically target the function of enhancing youthful appearance. Consumers’ buying decisions, when it comes to hair care products, are influenced by marketing, heavy advertising, and growing prosperity—a factor that has primarily increased their interest in premium brands.

Consumers are also influenced by promotional offers and discounts on premium products. The premium hair care market in Malaysia is projected to record high growth in the coming years as expenditure on personal care products is expected to grow.

Furthermore, hair care products designed specifically for men are expected to witness strong growth as an increasing number of men in Malaysia have been focusing on personal grooming and are willing to experiment with new products.

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Target buyers of Malaysia premium hair care market databook

  • Our clientele includes a mix of premium hair care market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the Malaysia premium hair care market , including forecasts for subscribers. This country databook contains high-level insights into Malaysia premium hair care market from 2016 to 2028, including revenue numbers, major trends, and company profiles.

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Malaysia premium hair care market size, by product, 2016-2028 (US$M)

Malaysia Premium Hair Care Market Outlook Share, 2020 & 2028 (US$M)

Malaysia premium hair care market size, by product, 2016-2028 (US$M)

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