Latin America Playing Cards And Board Games Market Size & Outlook
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Latin America playing cards and board games market highlights
- The Latin America playing cards and board games market generated a revenue of USD 888.3 million in 2024.
- The market is expected to grow at a CAGR of 5.9% from 2025 to 2030.
- In terms of segment, board games was the largest revenue generating product in 2024.
- Playing Cards is the most lucrative product segment registering the fastest growth during the forecast period.
- Country-wise, Brazil is expected to register the highest CAGR from 2025 to 2030.
Latin America data book summary
| Market revenue in 2024 | USD 888.3 million |
| Market revenue in 2030 | USD 1,245.5 million |
| Growth rate | 5.9% (CAGR from 2025 to 2030) |
| Largest segment | Board games |
| Fastest growing segment | Playing Cards |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Playing Cards, Board Games |
Other key industry trends
- In terms of revenue, Latin America region accounted for 4.5% of the global playing cards and board games market in 2024.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 13,173.2 million by 2030.
Board games was the largest segment with a revenue share of 75.92% in 2024. Horizon Databook has segmented the Latin America playing cards and board games market based on playing cards, board games covering the revenue growth of each sub-segment from 2018 to 2030.
The region has evolved as a production hub, owing to the rising number of people that have been joining the workforce leading to an increasing purchasing power parity. The region is home to 193 million kids who are aged under 14. The growing economy and a large target audience make the region ideal for playing cards & board games market.
However, the political instability and unfriendly business environment are negatively affecting the region’s playing cards & board games market. This political scenario has adversely affected the global players such as Disney and University Games, as most countries in the region are imposing import tariffs on foreign brands.
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Playing Cards And Board Games Market Scope
Playing Cards And Board Games Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| BoDa Board Game | View profile | 101-250 | Shanghai, Shanghai, China, Asia | http://bdboardgame.com |
| DeLano Service | View profile | 101-250 | Battle Creek, Michigan, United States, North America | https://delanogames.com/ |
| University Games | View profile | 101-250 | San Francisco, California, United States, North America | https://universitygames.com |
| Buffalo Games | View profile | 51-100 | Buffalo, New York, United States, North America | http://buffalogames.com/ |
| IELLO | View profile | 11-50 | Heillecourt, Lorraine, France, Europe | https://iellousa.com |
| Grey Fox Games | View profile | - | Fenton, Missouri, United States, North America | https://greyfoxgames.com |
| Wizkids | View profile | 11-50 | New Jersey, Saint Patrick, Trinidad and Tobago, North America | http://wizkidsgames.com/ |
| Games Workshop Ltd | View profile | 1001-5000 | Balderton, Nottinghamshire, United Kingdom, Europe | http://www.games-workshop.com |
| The Walt Disney Co | View profile | 225000 | 500 South Buena Vista Street, Burbank, CA, United States, 91521 | https://www.thewaltdisneycompany.com |
Latin America playing cards and board games market size, by country, 2018-2030 (US$M)
Latin America Playing Cards And Board Games Market Outlook Share, 2024 & 2030 (US$M)
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