Germany Pet Snacks And Treats Market Size & Outlook

The pet snacks and treats market in Germany is expected to reach a projected revenue of US$ 2,833.7 million by 2030. A compound annual growth rate of 11.7% is expected of Germany pet snacks and treats market from 2024 to 2030.
Revenue, 2023 (US$M)
$1,309.3
Forecast, 2030 (US$M)
$2,833.7
CAGR, 2024 - 2030
11.7%
Report Coverage
Germany

Germany pet snacks and treats market highlights

  • The Germany pet snacks and treats market generated a revenue of USD 1,309.3 million in 2023 and is expected to reach USD 2,833.7 million by 2030.
  • The Germany market is expected to grow at a CAGR of 11.7% from 2024 to 2030.
  • In terms of segment, eatables was the largest revenue generating product in 2023.
  • Chewables is the most lucrative product segment registering the fastest growth during the forecast period.


Pet snacks and treats market data book summary

Market revenue in 2023USD 1,309.3 million
Market revenue in 2030USD 2,833.7 million
Growth rate11.7% (CAGR from 2023 to 2030)
Largest segmentEatables
Fastest growing segmentChewables
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationEatables, Chewables
Key market players worldwideMars Group Holdings Corp, Nestle SA, JM Smucker Co, General Mills Inc, Colgate Palmolive, Nestle Purina Petcare, Spectrum Brands Holdings Inc, Wellness Pet Company, VAFO Group


Other key industry trends

  • In terms of revenue, Germany accounted for 3.6% of the global pet snacks and treats market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Europe, UK pet snacks and treats market is projected to lead the regional market in terms of revenue in 2030.
  • Italy is the fastest growing regional market in Europe and is projected to reach USD 1,240.1 million by 2030.

Eatables was the largest segment with a revenue share of 63.93% in 2023. Horizon Databook has segmented the Germany pet snacks and treats market based on eatables, chewables covering the revenue growth of each sub-segment from 2018 to 2030.


The Central Association of Zoological Specialists in Germany (ZZF) and the Industry Association for Pet Supplies (IVH) released data about pet care in 2022. German houses collectively accommodate 34.4 million pets. Approximately 46% of households in the country have at least one pet.

The data further reveals a correlation between household size and pet ownership. Larger households, defined by having at least three individuals, display a higher likelihood of owning a pet, with 36% reporting pet ownership. In contrast, only 29% of single-person households have pets.

Pet owners in Germany are increasingly recognizing the health and environmental benefits of adopting plant-based diets for their pets. This shift is reshaping the landscape of pet snacks and treats as manufacturers respond to the demand by introducing a diverse range of vegan alternatives.

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Pet Snacks And Treats Market Companies

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Germany pet snacks and treats market size, by product, 2018-2030 (US$M)

Germany Pet Snacks And Treats Market Outlook Share, 2023 & 2030 (US$M)

Germany pet snacks and treats market size, by product, 2018-2030 (US$M)

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