Market revenue in 2023 | USD 7,617.6 million |
Market revenue in 2030 | USD 16,146.7 million |
Growth rate | 11.3% (CAGR from 2023 to 2030) |
Largest segment | Eatables |
Fastest growing segment | Chewables |
Historical data covered | 2018 - 2022 |
Base year for estimation | 2023 |
Forecast period covered | 2024 - 2030 |
Quantitative units | Revenue in USD million |
Market segmentation | Eatables, Chewables |
Key market players worldwide | Mars Group Holdings Corp, Nestle SA, JM Smucker Co, General Mills Inc, Colgate Palmolive, Nestle Purina Petcare, Spectrum Brands Holdings Inc, Wellness Pet Company, VAFO Group |
Eatables was the largest segment with a revenue share of 64.33% in 2023. Horizon Databook has segmented the Europe pet snacks and treats market based on eatables, chewables covering the revenue growth of each sub-segment from 2018 to 2030.
The surge in pet snack and treat sales in Europe can be attributed to the increasing pet population across the continent. In 2022, the European Pet Food Industry Federation reported a significant presence of pets in European households, reaching a total of 91 million, which is approximately 46% of all households.
Following closely, dogs secured the second position, residing in around 25% of European households and boasting a population of 104 million. This data underscores the substantial impact of pets on European households, highlighting the need for high-quality and diverse pet food options to cater to the preferences and nutritional requirements of this growing and diverse pet population.
In December 2023, Omni, a prominent figure in the U.K.’s plant-based pet food sector, unveiled a strategic partnership with Fressnapf, a prominent German pet retailer recognized globally. Fressnapf operates a vast network of over 1,400 stores and employs approximately 8,000 individuals across 12 European countries.
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