Italy Pet Insurance Market Size & Outlook, 2023-2030

The pet insurance market in Italy is expected to reach a projected revenue of US$ 984.1 million by 2030. A compound annual growth rate of 16.6% is expected of Italy pet insurance market from 2024 to 2030.
Revenue, 2023 (US$M)
$335.9
Forecast, 2030 (US$M)
$984.1
CAGR, 2024 - 2030
16.6%
Report Coverage
Italy

Italy pet insurance market highlights

  • The Italy pet insurance market generated a revenue of USD 335.9 million in 2023 and is expected to reach USD 984.1 million by 2030.
  • The Italy market is expected to grow at a CAGR of 16.6% from 2024 to 2030.
  • In terms of segment, accident & illness was the largest revenue generating coverage type in 2023.
  • Accident & Illness is the most lucrative coverage type segment registering the fastest growth during the forecast period.


Pet insurance market data book summary

Market revenue in 2023USD 335.9 million
Market revenue in 2030USD 984.1 million
Growth rate16.6% (CAGR from 2023 to 2030)
Largest segmentAccident & illness
Fastest growing segmentAccident & Illness
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationAccident & Illness, Accident only
Key market players worldwideTrupanion Inc, Allianz SE, Direct Line Insurance Group PLC, MetLife Inc, Deutsche Familienversicherung, Anicom, Animal Friends Insurance, Figo Pet Insurance, Nationwide Mutual Insurance, Embrace Pet Insurance, Ipet Insurance, Pumpkin Insurance Services


Other key industry trends

  • In terms of revenue, Italy accounted for 2.9% of the global pet insurance market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Europe, France pet insurance market is projected to lead the regional market in terms of revenue in 2030.
  • Italy is the fastest growing regional market in Europe and is projected to reach USD 984.1 million by 2030.

No credit card required*

Horizon in a snapshot

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more

Pet Insurance Market Companies

Name Profile # Employees HQ Website

Italy pet insurance market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to pet insurance market will help companies and investors design strategic landscapes.


Accident & illness was the largest segment with a revenue share of 86.28% in 2023. Horizon Databook has segmented the Italy pet insurance market based on accident & illness, accident only covering the revenue growth of each sub-segment from 2018 to 2030.


The growing pet population in Italy due to awareness about increasing health benefits, is broadening the scope for market growth. According to an article published by PET FOOD Industry, dog ownership grew the most in Italy and the Netherlands. In 2020, there were 8,300,000 pet dogs in Italy, a 16% rise from the previous year.

With 7,930,000 cats, Italy has Europe's fourth highest pet cat population. Moreover, increasing incidence of obesity in pet dogs is further boosting the market with various opportunities. According to the report commissioned by Hills Pet Food Company, 29% of pet owners in this country stated that their pets were overweight.

Growing concern among pet owners regarding their pet health is encouraging consumers to opt for pet insurance policies. The consumers usually go for standalone policies that include both household insurance and personal liability. The major players include Allianz Pet Care & AXA.

Reasons to subscribe to Italy pet insurance market databook:

  • Access to comprehensive data: Horizon Databook provides over 1 million market statistics and 20,000+ reports, offering extensive coverage across various industries and regions.
  • Informed decision making: Subscribers gain insights into market trends, customer preferences, and competitor strategies, empowering informed business decisions.
  • Cost-Effective solution: It's recognized as the world's most cost-effective market research database, offering high ROI through its vast repository of data and reports.
  • Customizable reports: Tailored reports and analytics allow companies to drill down into specific markets, demographics, or product segments, adapting to unique business needs.
  • Strategic advantage: By staying updated with the latest market intelligence, companies can stay ahead of competitors, anticipate industry shifts, and capitalize on emerging opportunities.

Target buyers of Italy pet insurance market databook

  • Our clientele includes a mix of pet insurance market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the Italy pet insurance market , including forecasts for subscribers. This country databook contains high-level insights into Italy pet insurance market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

Partial client list

  • logo

Italy pet insurance market size, by coverage type, 2018-2030 (US$M)

Italy Pet Insurance Market Outlook Share, 2023 & 2030 (US$M)

Italy pet insurance market size, by coverage type, 2018-2030 (US$M)

Sign up - it's easy, and free!

Sign up and get instant basic access to databook, upgrade
when ready, or enjoy our free plan indefinitely.

Explore all plans

Included in Horizon account

  • 30K+ Global Market Reports
  • 120K+ Country Reports
  • 1.2M+ Market Statistics
  • 200K+ Company Profiles
  • Industry insights and more