Brazil Personalized Retail Nutrition And Wellness Market Size & Outlook

The personalized retail nutrition and wellness market in Brazil is expected to reach a projected revenue of US$ 108.9 million by 2030. A compound annual growth rate of 11.8% is expected of Brazil personalized retail nutrition and wellness market from 2023 to 2030.
Revenue, 2022 (US$M)
$44.5
Forecast, 2030 (US$M)
$108.9
CAGR, 2023 - 2030
11.8%
Report Coverage
Brazil

Brazil personalized retail nutrition and wellness market, 2018-2030 (US$M)

Brazil

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Brazil personalized retail nutrition and wellness market highlights

  • The Brazil personalized retail nutrition and wellness market generated a revenue of USD 44.5 million in 2022 and is expected to reach USD 108.9 million by 2030.
  • The Brazil market is expected to grow at a CAGR of 11.8% from 2023 to 2030.
  • In terms of segment, repeat recommendation was the largest revenue generating type in 2022.
  • Personalized Testing is the most lucrative type segment registering the fastest growth during the forecast period.


Personalized retail nutrition and wellness market data book summary

Market revenue in 2022USD 44.5 million
Market revenue in 2030USD 108.9 million
Growth rate11.8% (CAGR from 2022 to 2030)
Largest segmentRepeat recommendation
Fastest growing segmentPersonalized Testing
Historical data2018 - 2021
Base year2022
Forecast period2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationFixed Recommendation, Repeat Recommendation, Continuous Recommendation, Personalized Testing
Key market players worldwideNature's Brands, Cargill, Bayer AG, PlateJoy, Better Therapeutics Inc, Noom, Prenetics Global Ltd Class A


Other key industry trends

  • In terms of revenue, Brazil accounted for 1.5% of the global personalized retail nutrition and wellness market in 2022.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Latin America, Brazil personalized retail nutrition and wellness market is projected to lead the regional market in terms of revenue in 2030.
  • Brazil is the fastest growing regional market in Latin America and is projected to reach USD 108.9 million by 2030.

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Personalized Retail Nutrition And Wellness Market Companies

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Brazil personalized retail nutrition and wellness market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to personalized retail nutrition and wellness market will help companies and investors design strategic landscapes.


Repeat recommendation was the largest segment with a revenue share of 45.84% in 2022. Horizon Databook has segmented the Brazil personalized retail nutrition and wellness market based on fixed recommendation, repeat recommendation, continuous recommendation, personalized testing covering the revenue growth of each sub-segment from 2018 to 2030.


Access to proper healthcare facilities is the constitutional right of citizens of Brazil and is provided by the Unified Health System. In a recent report, Brazilian Society for Food & Nutrition (SBAN) stated that genetic tests used in personalized nutrition are additional tools that can be used by healthcare professionals and dieticians to prescribe better nutrition and wellness products & services.

Moreover, at Vitafoods Asia 2018, a global nutraceutical event for ingredients and raw materials for dietary supplements, functional foods and beverages industries, a key trend observed was personalized nutrition and wellness still has a long way to go to become mainstream. Besides, the Nestle Institute of Health Sciences (NIHS) recently conducted a study with University of Sao Paulo Ribeirao Preto using Nestrovit in children.

The study concluded that administration of dietary supplements such as Nestrovit over a period, significantly improved metabolic health of children and reduced deficiency of micronutrients in the body. Thus, the market for personalized nutrition and wellbeing is expected to grow at a moderate rate in the region. In addition, the European Academies Science Advisory Council suggests that personalized nutrition can be used as an efficient technique for repressing obesity.

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Horizon Databook provides a detailed overview of country-level data and insights on the Brazil personalized retail nutrition and wellness market, including forecasts for subscribers. This country databook contains high-level insights into Brazil personalized retail nutrition and wellness market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Brazil personalized retail nutrition wellness market size, by type, 2018-2030 (US$M)

Brazil Personalized Retail Nutrition And Wellness Market Share, 2022 & 2030 (US$M)

Brazil personalized retail nutrition wellness market size, by type, 2018-2030 (US$M)

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