Latin America Perfume Market Size & Outlook, 2023-2030
Latin America perfume market, 2018-2030 (US$M)
Related Markets
Latin America perfume market highlights
- The Latin America perfume market generated a revenue of USD 3,329.4 million in 2023.
- The market is expected to grow at a CAGR of 5% from 2024 to 2030.
- In terms of segment, premium was the largest revenue generating product in 2023.
- Mass is the most lucrative product segment registering the fastest growth during the forecast period.
- Country-wise, Brazil is expected to register the highest CAGR from 2024 to 2030.
Latin America data book summary
| Market revenue in 2023 | USD 3,329.4 million |
| Market revenue in 2030 | USD 4,689.4 million |
| Growth rate | 5% (CAGR from 2023 to 2030) |
| Largest segment | Premium |
| Fastest growing segment | Mass |
| Historical data covered | 2018 - 2022 |
| Base year for estimation | 2023 |
| Forecast period covered | 2024 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Mass, Premium |
| Key market players worldwide | Avon Products, Coty Inc Class A, Lvmh Moet Hennessy Louis Vuitton SE, The Estee Lauder Companies Inc Class A, Revlon, Puig Brands SA Ordinary Shares - Class B, L'Oreal SA, Shiseido Co Ltd, Givaudan SA, Kering SA |
Other key industry trends
- In terms of revenue, Latin America region accounted for 6.2% of the global perfume market in 2023.
- Globally, Europe is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 17,362.7 million by 2030.
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Perfume Market Scope
Perfume Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|
Latin America perfume market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to perfume market will help companies and investors design strategic landscapes.
Premium was the largest segment with a revenue share of 52.51% in 2023. Horizon Databook has segmented the Latin America perfume market based on mass, premium covering the revenue growth of each sub-segment from 2018 to 2030.
Rising disposable income of various economies in Central & South America including Brazil, Colombia, Chile, and Peru is the major reason for the rising penetration of premium perfume brands including Dior, Elizabeth Arden, Inc., Chanel, Malbec, Floratta, Estée Lauder, and Natura Humor.
Today, these brands are being increasingly distributed at a fast pace in the developing markets of Brazil owing to rising disposable income and growing consumer inclination toward spending more on personal hygiene.
Distribution takes place through exclusive stores of luxury products in malls or standalone outlets, while e-commerce is emerging as a competitor to direct sales for all mass as well as premium brands. Direct sales of Avon products continue to progress and grow the market value of the company and its products.
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Target buyers of Latin America perfume market databook
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Our clientele includes a mix of perfume market companies, investment firms, advisory firms & academic institutions.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of continent-level data and insights on the Latin America perfume market , including forecasts for subscribers. This continent databook contains high-level insights into Latin America perfume market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Latin America perfume market size, by country, 2018-2030 (US$M)
Latin America Perfume Market Outlook Share, 2023 & 2030 (US$M)
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