Germany Perfume Market Size & Outlook, 2023-2030

The perfume market in Germany is expected to reach a projected revenue of US$ 5,009.3 million by 2030. A compound annual growth rate of 5.9% is expected of Germany perfume market from 2024 to 2030.
Revenue, 2023 (US$M)
$3,356.1
Forecast, 2030 (US$M)
$5,009.3
CAGR, 2024 - 2030
5.9%
Report Coverage
Germany

Germany perfume market highlights

  • The Germany perfume market generated a revenue of USD 3,356.1 million in 2023 and is expected to reach USD 5,009.3 million by 2030.
  • The Germany market is expected to grow at a CAGR of 5.9% from 2024 to 2030.
  • In terms of segment, premium was the largest revenue generating product in 2023.
  • Mass is the most lucrative product segment registering the fastest growth during the forecast period.


Perfume market data book summary

Market revenue in 2023USD 3,356.1 million
Market revenue in 2030USD 5,009.3 million
Growth rate5.9% (CAGR from 2023 to 2030)
Largest segmentPremium
Fastest growing segmentMass
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationMass, Premium
Key market players worldwideAvon Products, Coty Inc Class A, Lvmh Moet Hennessy Louis Vuitton SE, The Estee Lauder Companies Inc Class A, Revlon, Puig Brands SA Ordinary Shares - Class B, L'Oreal SA, Shiseido Co Ltd, Givaudan SA, Kering SA


Other key industry trends

  • In terms of revenue, Germany accounted for 6.2% of the global perfume market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Europe, France perfume market is projected to lead the regional market in terms of revenue in 2030.
  • France is the fastest growing regional market in Europe and is projected to reach USD 6,545.3 million by 2030.

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Perfume Market Companies

Name Profile # Employees HQ Website

Germany perfume market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to perfume market will help companies and investors design strategic landscapes.


Premium was the largest segment with a revenue share of 57.94% in 2023. Horizon Databook has segmented the Germany perfume market based on mass, premium covering the revenue growth of each sub-segment from 2018 to 2030.


Technological advancements in perfume market coupled with development and introduction of innovative products are expected to have a positive impact on the market over forecast period. 

Rising demand for natural perfumes on account of various factors such as climatic changes, stressful lifestyles, and busy work schedules is expected to boost the product demand over the forecast period. Perfume market in Germany is primarily led by the high-class consumers as they prefer purchasing premium products on account of quality assurance.

In addition, tweens & early teens as well as older consumers have the highest consumption frequency in Germany fragrance market. Quality of perfumes is one of the key factors that drives the market growth in the country. 

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Target buyers of Germany perfume market databook

  • Our clientele includes a mix of perfume market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the Germany perfume market , including forecasts for subscribers. This country databook contains high-level insights into Germany perfume market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Germany perfume market size, by product, 2018-2030 (US$M)

Germany Perfume Market Outlook Share, 2023 & 2030 (US$M)

Germany perfume market size, by product, 2018-2030 (US$M)

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