North America Natural Food Color Market Size & Outlook

The natural food color market in North America is expected to reach a projected revenue of US$ 768.2 million by 2030. A compound annual growth rate of 8.8% is expected of North America natural food color market from 2023 to 2030.
Revenue, 2022 (US$M)
$392.6
Forecast, 2030 (US$M)
$768.2
CAGR, 2023 - 2030
8.8%
Report Coverage
North America

North America natural food color market highlights

  • The North America natural food color market generated a revenue of USD 392.6 million in 2022.
  • The market is expected to grow at a CAGR of 8.8% from 2023 to 2030.
  • In terms of segment, beta carotene was the largest revenue generating ingredient in 2022.
  • Blue Spirulina is the most lucrative ingredient segment registering the fastest growth during the forecast period.
  • Country-wise, U.S. is expected to register the highest CAGR from 2023 to 2030.


North America data book summary

Market revenue in 2022USD 392.6 million
Market revenue in 2030USD 768.2 million
Growth rate8.8% (CAGR from 2022 to 2030)
Largest segmentBeta carotene
Fastest growing segmentBlue Spirulina
Historical data covered2017 - 2021
Base year for estimation2022
Forecast period covered2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationBeta Carotene, Lycopene, Curcumin, Anthocyanin, Carmine, Copper Chlorophyllin, Paprika, Betanin, Riboflavin, Blue Spirulina, Caramel, Annatto
Key market players worldwideNaturex, Givaudan SA, Basf SE, Sensient Technologies Corp, Archer-Daniels Midland Co, Ingredion Inc, Vivify Health, Roquette America, Allied Biotech, Oterra, Roha Colors Group, Kalsec Inc, DohlerGroup, AromataGroup, IFC Solutions, Australian Food Ingredient Suppliers


Other key industry trends

  • In terms of revenue, North America region accounted for 29.6% of the global natural food color market in 2022.
  • Globally, North America is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 717.3 million by 2030.

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Natural Food Color Market Companies

Name Profile # Employees HQ Website

North America natural food color market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to natural food color market will help companies and investors design strategic landscapes.


Beta carotene was the largest segment with a revenue share of 21.01% in 2022. Horizon Databook has segmented the North America natural food color market based on beta carotene, lycopene, curcumin, anthocyanin, carmine, copper chlorophyllin, paprika, betanin, riboflavin, blue spirulina, caramel, annatto covering the revenue growth of each sub-segment from 2017 to 2030.


North America is a significant market for natural food colors due to the increasing awareness among consumers regarding health hazards associated with synthetic or chemical-based food colors. This awareness is particularly prominent in key segments such as beverages, confectionery, bakery, and dairy products.

The U.S., being a major player in the North American market, accounted for the largest share in 2022. This can be attributed to the presence of stringent regulations by the U.S. Food and Drug Administration (FDA) that limit the use of synthetic colors in food products. Consumers are seeking safer alternatives, leading to the growing popularity of natural food colors. 

Moreover, the rising incidence of health disorders among consumers, which can be linked to the consumption of artificial food colors, is also driving the demand for natural alternatives. As people become more health conscious, they actively seek food products free from potentially harmful additives.

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Target buyers of North America natural food color market databook

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Horizon Databook provides a detailed overview of continent-level data and insights on the North America natural food color market , including forecasts for subscribers. This continent databook contains high-level insights into North America natural food color market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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North America natural food color market size, by country, 2017-2030 (US$M)

North America Natural Food Color Market Outlook Share, 2022 & 2030 (US$M)

North America natural food color market size, by country, 2017-2030 (US$M)

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