UK Mobile Application Market Size & Outlook, 2023-2030

The mobile application market in UK is expected to reach a projected revenue of US$ 36,290.0 million by 2030. A compound annual growth rate of 14.7% is expected of UK mobile application market from 2024 to 2030.
Revenue, 2023 (US$M)
$13,934.4
Forecast, 2030 (US$M)
$36,290.0
CAGR, 2024 - 2030
14.7%
Report Coverage
UK

UK mobile application market highlights

  • The UK mobile application market generated a revenue of USD 12,664.2 million in 2023 and is expected to reach USD 32,860.0 million by 2030.
  • The UK market is expected to grow at a CAGR of 14.6% from 2024 to 2030.
  • In terms of segment, apple store was the largest revenue generating store type in 2023.
  • Google Store is the most lucrative store type segment registering the fastest growth during the forecast period.


Mobile application market data book summary

Market revenue in 2023USD 12,664.2 million
Market revenue in 2030USD 32,860.0 million
Growth rate14.6% (CAGR from 2023 to 2030)
Largest segmentApple store
Fastest growing segmentGoogle Store
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationGoogle Store, Apple Store
Key market players worldwideAlphabet Inc Class A, Apple Inc, Microsoft Corp, Amazon.com Inc, Vivendi SE, Netflix Inc, Ubisoft Entertainment, Xiaomi Corp Class B, Practo, Cult.fit


Other key industry trends

  • In terms of revenue, UK accounted for 5.5% of the global mobile application market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Europe, UK mobile application market is projected to lead the regional market in terms of revenue in 2030.
  • UK is the fastest growing regional market in Europe and is projected to reach USD 32,860.0 million by 2030.

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Mobile Application Market Companies

Name Profile # Employees HQ Website

UK mobile application market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to mobile application market will help companies and investors design strategic landscapes.


Apple store was the largest segment with a revenue share of 61.63% in 2023. Horizon Databook has segmented the UK mobile application market based on google store, apple store covering the revenue growth of each sub-segment from 2018 to 2030.


The U.K. mobile application market is driven by high smartphone penetration and advanced digital infrastructure. Consumers in the U.K. have a strong preference for entertainment and social networking apps, with a growing trend toward health and fitness applications, especially post-COVID-19.

Market opportunities are abundant in the financial technology sector, with mobile banking and investment apps seeing significant adoption. The U.K. also boasts a robust application development ecosystem, supported by a strong tech industry and numerous startup incubators.

Trends in the U.K. market include the rise of subscription-based models and the increasing use of AI and machine learning to enhance user experience and personalization. Privacy concerns and regulatory compliance, particularly with GDPR, are critical considerations for developers.

Reasons to subscribe to UK mobile application market databook:

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Target buyers of UK mobile application market databook

  • Our clientele includes a mix of mobile application market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the UK mobile application market , including forecasts for subscribers. This country databook contains high-level insights into UK mobile application market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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UK mobile application market size, by store type, 2018-2030 (US$M)

UK Mobile Application Market Outlook Share, 2023 & 2030 (US$M)

UK mobile application market size, by store type, 2018-2030 (US$M)

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