South Korea Mobile Application Market Size & Outlook

The mobile application market in South Korea is expected to reach a projected revenue of US$ 19,834.2 million by 2030. A compound annual growth rate of 12.7% is expected of South Korea mobile application market from 2024 to 2030.
Revenue, 2023 (US$M)
$8,569.2
Forecast, 2030 (US$M)
$19,834.2
CAGR, 2024 - 2030
12.7%
Report Coverage
South Korea

South Korea mobile application market highlights

  • The South Korea mobile application market generated a revenue of USD 7,759.3 million in 2023 and is expected to reach USD 17,959.5 million by 2030.
  • The South Korea market is expected to grow at a CAGR of 12.7% from 2024 to 2030.
  • In terms of segment, apple store was the largest revenue generating store type in 2023.
  • Google Store is the most lucrative store type segment registering the fastest growth during the forecast period.


Mobile application market data book summary

Market revenue in 2023USD 7,759.3 million
Market revenue in 2030USD 17,959.5 million
Growth rate12.7% (CAGR from 2023 to 2030)
Largest segmentApple store
Fastest growing segmentGoogle Store
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationGoogle Store, Apple Store
Key market players worldwideAlphabet Inc Class A, Apple Inc, Microsoft Corp, Amazon.com Inc, Vivendi SE, Netflix Inc, Ubisoft Entertainment, Xiaomi Corp Class B, Practo, Cult.fit


Other key industry trends

  • In terms of revenue, South Korea accounted for 3.4% of the global mobile application market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, China mobile application market is projected to lead the regional market in terms of revenue in 2030.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 27,675.5 million by 2030.

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Mobile Application Market Companies

Name Profile # Employees HQ Website

South Korea mobile application market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to mobile application market will help companies and investors design strategic landscapes.


Apple store was the largest segment with a revenue share of 60.83% in 2023. Horizon Databook has segmented the South Korea mobile application market based on google store, apple store covering the revenue growth of each sub-segment from 2018 to 2030.


South Korea’s mobile application market is highly developed, driven by one of the highest smartphone penetration rates in the world and a robust digital infrastructure. The market is dominated by gaming and entertainment applications, reflecting the country’s strong gaming culture and advanced content industry.

There market witnesses significant opportunities in the fintech, e-commerce, and health & wellness sectors, supported by a tech-savvy and affluent population. Trends include the increasing use of AR and VR technologies, particularly in gaming and social networking apps. South Korea’s focus on 5G technology also presents opportunities for innovative mobile applications.

However, the market is competitive, with high user expectations for application quality and performance. Data privacy and regulatory compliance are key areas of concern for market participants.

Reasons to subscribe to South Korea mobile application market databook:

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Target buyers of South Korea mobile application market databook

  • Our clientele includes a mix of mobile application market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the South Korea mobile application market , including forecasts for subscribers. This country databook contains high-level insights into South Korea mobile application market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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South Korea mobile application market size, by store type, 2018-2030 (US$M)

South Korea Mobile Application Market Outlook Share, 2023 & 2030 (US$M)

South Korea mobile application market size, by store type, 2018-2030 (US$M)

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