Europe Mobile Application Market Size & Outlook, 2025-2030
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Europe mobile application market highlights
- The Europe mobile application market generated a revenue of USD 52,497.9 million in 2024.
- The market is expected to grow at a CAGR of 14% from 2025 to 2030.
- In terms of segment, apple store was the largest revenue generating store type in 2024.
- Google Store is the most lucrative store type segment registering the fastest growth during the forecast period.
- Country-wise, UK is expected to register the highest CAGR from 2025 to 2030.
Europe data book summary
| Market revenue in 2024 | USD 52,497.9 million |
| Market revenue in 2030 | USD 112,550.0 million |
| Growth rate | 14% (CAGR from 2025 to 2030) |
| Largest segment | Apple store |
| Fastest growing segment | Google Store |
| Historical data covered | 2018 - 2023 |
| Base year for estimation | 2024 |
| Forecast period covered | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Apple Store, Google Store |
| Key market players worldwide | Alphabet Inc Class A, Apple Inc, Microsoft Corp, Amazon.com Inc, Vivendi SE, Netflix Inc, Ubisoft Entertainment, Xiaomi Corp Class B, Practo, Cult.fit |
Other key industry trends
- In terms of revenue, Europe region accounted for 20.6% of the global mobile application market in 2024.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
- Asia Pacific is the fastest growing regional market and is projected to reach USD 204,021.2 million by 2030.
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Mobile Application Market Scope
Mobile Application Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| Cult.fit | View profile | 501-1000 | Bangalore, Karnataka, India, Asia | https://www.cult.fit |
| Practo | View profile | 5001-10000 | Bangalore, Karnataka, India, Asia | https://www.practo.com/ |
| Vivendi SE | View profile | 39200 | 42, Avenue de Friedland, Cedex 08, Paris, France, 75380 | https://www.vivendi.com |
| Netflix Inc | View profile | 13000 | 121 Albright Way, Los Gatos, CA, United States, 95032 | https://www.netflix.com |
| Xiaomi Corp Class B | View profile | 33627 | Anningzhuang Road, Xiaomi Campus, Haidian District, Beijing, China, People's Republic of | https://www.mi.com |
| Ubisoft Entertainment | View profile | 19011 | 2, Avenue Pasteur, Saint-Mande, France, 94160 | https://www.ubisoft.com |
| Alphabet Inc Class A | View profile | 180895 | 1600 Amphitheatre Parkway, Mountain View, CA, United States, 94043 | https://www.abc.xyz |
| Microsoft Corp | View profile | 221000 | One Microsoft Way, Redmond, WA, United States, 98052-6399 | https://www.microsoft.com |
| Apple Inc | View profile | 161000 | One Apple Park Way, Cupertino, CA, United States, 95014 | https://www.apple.com |
| Amazon.com Inc | View profile | 1525000 | 410 Terry Avenue North, Seattle, WA, United States, 98109-5210 | https://www.amazon.com |
Europe mobile application market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to mobile application market will help companies and investors design strategic landscapes.
Apple store was the largest segment with a revenue share of 67.87% in 2024. Horizon Databook has segmented the Europe mobile application market based on apple store, google store covering the revenue growth of each sub-segment from 2018 to 2030.
Europe’s mobile application market is robust and diverse, driven by high smartphone penetration rates and advanced digital infrastructure. The region is characterized by a mix of mature markets, such as France, Germany, U.K., and the Netherlands, and rapidly developing markets such as Russia, Poland, and Romania, each presenting unique opportunities and challenges.
High smartphone penetration and widespread availability of high-speed internet are the primary drivers for the growth of the European mobile application market. The region's strong emphasis on data privacy and security, represented by the General Data Protection Regulation (GDPR), ensures improved app development and user trust.
In addition, Europe’s digital-savvy population and high disposable incomes are driving the demand for a wide range of applications, from entertainment and social networking to fintech and e-commerce. Significant opportunities exist in the fintech sector, given the region’s mature financial markets and consumer demand for mobile banking, investment, and payment solutions.
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Target buyers of Europe mobile application market databook
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Our clientele includes a mix of mobile application market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of continent-level data and insights on the Europe mobile application market , including forecasts for subscribers. This continent databook contains high-level insights into Europe mobile application market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Europe mobile application market size, by country, 2018-2030 (US$M)
Europe Mobile Application Market Outlook Share, 2024 & 2030 (US$M)
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