Brazil Mobile Application Market Size & Outlook, 2025-2030

The mobile application market in Brazil is expected to reach a projected revenue of US$ 16,338.3 million by 2030. A compound annual growth rate of 13.6% is expected of Brazil mobile application market from 2025 to 2030.
Revenue, 2024 (US$M)
$7,770.2
Forecast, 2030 (US$M)
$16,338.3
CAGR, 2025 - 2030
13.6%
Report Coverage
Brazil

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Brazil mobile application market, 2018-2030 (US$M)

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Brazil mobile application market highlights

  • The Brazil mobile application market generated a revenue of USD 7,770.2 million in 2024 and is expected to reach USD 16,338.3 million by 2030.
  • The Brazil market is expected to grow at a CAGR of 13.6% from 2025 to 2030.
  • In terms of segment, apple store was the largest revenue generating store type in 2024.
  • Google Store is the most lucrative store type segment registering the fastest growth during the forecast period.


Mobile application market data book summary

Market revenue in 2024USD 7,770.2 million
Market revenue in 2030USD 16,338.3 million
Growth rate13.6% (CAGR from 2025 to 2030)
Largest segmentApple store
Fastest growing segmentGoogle Store
Historical data2018 - 2023
Base year2024
Forecast period2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationApple Store, Google Store
Key market players worldwideAlphabet Inc Class A, Apple Inc, Microsoft Corp, Amazon.com Inc, Vivendi SE, Netflix Inc, Ubisoft Entertainment, Xiaomi Corp Class B, Practo, Cult.fit


Other key industry trends

  • In terms of revenue, Brazil accounted for 3.0% of the global mobile application market in 2024.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Latin America, Brazil mobile application market is projected to lead the regional market in terms of revenue in 2030.
  • Brazil is the fastest growing regional market in Latin America and is projected to reach USD 16,338.3 million by 2030.

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Mobile Application Market Companies

Name Profile # Employees HQ Website
Cult.fit View profile 501-1000 Bangalore, Karnataka, India, Asia https://www.cult.fit
Practo View profile 5001-10000 Bangalore, Karnataka, India, Asia https://www.practo.com/
Vivendi SE View profile 39200 42, Avenue de Friedland, Cedex 08, Paris, France, 75380 https://www.vivendi.com
Netflix Inc View profile 13000 121 Albright Way, Los Gatos, CA, United States, 95032 https://www.netflix.com
Xiaomi Corp Class B View profile 33627 Anningzhuang Road, Xiaomi Campus, Haidian District, Beijing, China, People's Republic of https://www.mi.com
Ubisoft Entertainment View profile 19011 2, Avenue Pasteur, Saint-Mande, France, 94160 https://www.ubisoft.com
Alphabet Inc Class A View profile 180895 1600 Amphitheatre Parkway, Mountain View, CA, United States, 94043 https://www.abc.xyz
Microsoft Corp View profile 221000 One Microsoft Way, Redmond, WA, United States, 98052-6399 https://www.microsoft.com
Apple Inc View profile 161000 One Apple Park Way, Cupertino, CA, United States, 95014 https://www.apple.com
Amazon.com Inc View profile 1525000 410 Terry Avenue North, Seattle, WA, United States, 98109-5210 https://www.amazon.com

Brazil mobile application market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to mobile application market will help companies and investors design strategic landscapes.


Apple store was the largest segment with a revenue share of 67.98% in 2024. Horizon Databook has segmented the Brazil mobile application market based on apple store, google store covering the revenue growth of each sub-segment from 2018 to 2030.


The growth of the mobile application market in the country can be attributed to the strong social media and messaging app usage among the Brazilian population. Brazil has a vibrant digital culture with high usage rates of social media and messaging apps.

The large user base of platforms such as WhatsApp, Instagram, and Facebook drives the demand for related mobile applications and services. The Brazilian market has a strong demand for entertainment content, including streaming services, music apps, and gaming. The popularity of mobile entertainment apps is supported by local and international content providers, catering to diverse preferences.

In September 2022, Netflix, a U.S.-based streaming service provider, announced a surge in Brazilian content viewership in 2022. It revealed plans to produce a slate of new films, series, reality shows, and comedy specials in various states across Brazil.

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Target buyers of Brazil mobile application market databook

  • Our clientele includes a mix of mobile application market companies, investment firms, advisory firms & academic institutions.
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Horizon Databook provides a detailed overview of country-level data and insights on the Brazil mobile application market , including forecasts for subscribers. This country databook contains high-level insights into Brazil mobile application market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Brazil Store Type - Mobile Application Market size, 2024 - 2030 (US$M)

Brazil Mobile Application Market Outlook Share, 2024 & 2030 (US$M)

Brazil Store Type - Mobile Application Market size, 2024 - 2030 (US$M)

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