China Mixed Reality Headset Market Size & Outlook

The mixed reality headset market in China is expected to reach a projected revenue of US$ 4,856.6 million by 2030. A compound annual growth rate of 30.5% is expected of China mixed reality headset market from 2024 to 2030.
Revenue, 2023 (US$M)
$755.0
Forecast, 2030 (US$M)
$4,856.6
CAGR, 2024 - 2030
30.5%
Report Coverage
China

China mixed reality headset market highlights

  • The China mixed reality headset market generated a revenue of USD 755.0 million in 2023 and is expected to reach USD 4,856.6 million by 2030.
  • The China market is expected to grow at a CAGR of 30.5% from 2024 to 2030.
  • In terms of segment, hardware was the largest revenue generating component in 2023.
  • Services is the most lucrative component segment registering the fastest growth during the forecast period.


Mixed reality headset market data book summary

Market revenue in 2023USD 755.0 million
Market revenue in 2030USD 4,856.6 million
Growth rate30.5% (CAGR from 2023 to 2030)
Largest segmentHardware
Fastest growing segmentServices
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationHardware, Software, Services
Key market players worldwideAcer Inc DR, Apple Inc, Asustek Computer Inc DR, Dell Technologies Inc Ordinary Shares - Class C, Hewlett Packard Enterprise Co, HTC Corp DR, Magic Leap, Meta Platforms Inc Class A, Microsoft Corp, Samsung Electronics Co Ltd, Vuzix Corp


Other key industry trends

  • In terms of revenue, China accounted for 20.8% of the global mixed reality headset market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, China mixed reality headset market is projected to lead the regional market in terms of revenue in 2030.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 585.6 million by 2030.

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Mixed Reality Headset Market Companies

Name Profile # Employees HQ Website

China mixed reality headset market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to mixed reality headset market will help companies and investors design strategic landscapes.


Hardware was the largest segment with a revenue share of 71.7% in 2023. Horizon Databook has segmented the China mixed reality headset market based on hardware, software, services covering the revenue growth of each sub-segment from 2018 to 2030.


The market growth is being further driven by the supportive government initiatives to implement immersive technologies across various industrial sectors. 

For instance, in November 2022, the Chinese government released the Virtual Reality and Industry Application Integration Development Action Plan (2022-2026), which outlines its plans to achieve significant breakthroughs in key VR integration, 3D technologies, and immersive audio-visual technology by the end of 2026.

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Target buyers of China mixed reality headset market databook

  • Our clientele includes a mix of mixed reality headset market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the China mixed reality headset market , including forecasts for subscribers. This country databook contains high-level insights into China mixed reality headset market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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China mixed reality headset market size, by component, 2018-2030 (US$M)

China Mixed Reality Headset Market Outlook Share, 2023 & 2030 (US$M)

China mixed reality headset market size, by component, 2018-2030 (US$M)

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