U.S. Metaverse Market Size & Outlook, 2023-2030

The metaverse market in the United States is expected to reach a projected revenue of US$ 253,772.9 million by 2030. A compound annual growth rate of 37.4% is expected of the United States metaverse market from 2024 to 2030.
Revenue, 2023 (US$M)
$27,504.3
Forecast, 2030 (US$M)
$253,772.9
CAGR, 2024 - 2030
37.4%
Report Coverage
U.S.

U.S. metaverse market highlights

  • The U.S. metaverse market generated a revenue of USD 27,504.3 million in 2023 and is expected to reach USD 253,772.9 million by 2030.
  • The U.S. market is expected to grow at a CAGR of 37.4% from 2024 to 2030.
  • In terms of segment, software was the largest revenue generating product in 2023.
  • Services is the most lucrative product segment registering the fastest growth during the forecast period.


Metaverse market data book summary

Market revenue in 2023USD 27,504.3 million
Market revenue in 2030USD 253,772.9 million
Growth rate37.4% (CAGR from 2023 to 2030)
Largest segmentSoftware
Fastest growing segmentServices
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationInfrastructure, Hardware, Software, Services
Key market players worldwideMeta Platforms Inc Class A, Tencent Holdings Ltd, NetEase Inc ADR, NVIDIA Corp, Epic Corp, Roblox Corp Ordinary Shares - Class A, Nextech3d AI Corp Ordinary Shares - New Shares, Grayscale Decentraland Trust (MANA), Microsoft Corp, Antier Solutions Pvt Ltd, ByteDance, Unity Technologies, Lilith Games, The Sandbox, Active Theory


Other key industry trends

  • In terms of revenue, U.S. accounted for 33.5% of the global metaverse market in 2023.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. metaverse market is projected to lead the regional market in terms of revenue in 2030.
  • Canada is the fastest growing regional market in North America and is projected to reach USD 95,102.6 million by 2030.

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Metaverse Market Companies

Name Profile # Employees HQ Website

U.S. metaverse market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to metaverse market will help companies and investors design strategic landscapes.


Software was the largest segment with a revenue share of 39.72% in 2023. Horizon Databook has segmented the U.S. metaverse market based on infrastructure, hardware, software, services covering the revenue growth of each sub-segment from 2018 to 2030.


The U.S. is likely to play a significant role in developing the metaverse, given its position as a global leader in technology and innovation. The U.S. government has already shown interest in the potential of the metaverse and has established initiatives to explore its potential applications. 

It is likely that the U.S. will continue to be a key player in the development of the metaverse and that the technology will significantly impact the U.S. economy and society as a whole. The primary technologies used for the metaverse are virtual and augmented reality. 

The United States Air Force (USAF) has already begun investing in technologies like the metaverse. In August 2021, Red 6, a developer of Airborne Tactical Augmented Reality System (ATARS), announced received a contract from the U.S. Air Force for an augmented reality system worth up to USD 70 million.


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Target buyers of U.S. metaverse market databook

  • Our clientele includes a mix of metaverse market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the U.S. metaverse market , including forecasts for subscribers. This country databook contains high-level insights into U.S. metaverse market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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U.S. metaverse market size, by product, 2018-2030 (US$M)

U.S. Metaverse Market Outlook Share, 2023 & 2030 (US$M)

U.S. metaverse market size, by product, 2018-2030 (US$M)

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