South Africa Maternity Innerwear Market Size & Outlook
South Africa maternity innerwear market, 2017-2030 (US$M)
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South Africa maternity innerwear market highlights
- The South Africa maternity innerwear market generated a revenue of USD 63.6 million in 2021 and is expected to reach USD 108.5 million by 2030.
- The South Africa market is expected to grow at a CAGR of 6.1% from 2022 to 2030.
- In terms of segment, maternity briefs was the largest revenue generating type in 2021.
- Maternity/ Nursing Bras is the most lucrative type segment registering the fastest growth during the forecast period.
Maternity innerwear market data book summary
| Market revenue in 2021 | USD 63.6 million |
| Market revenue in 2030 | USD 108.5 million |
| Growth rate | 6.1% (CAGR from 2021 to 2030) |
| Largest segment | Maternity briefs |
| Fastest growing segment | Maternity/ Nursing Bras |
| Historical data | 2017 - 2020 |
| Base year | 2021 |
| Forecast period | 2022 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Maternity/ Nursing Bras, Camisoles, Shapewear, Maternity Briefs |
| Key market players worldwide | Wacoal Holdings Corp, Hennes & Mauritz AB Class B, Reliance Inc, Triumph Group Inc, Séraphine, Hatch Collection, Hotmilk Lingerie, Belabumbum |
Other key industry trends
- In terms of revenue, South Africa accounted for 0.9% of the global maternity innerwear market in 2021.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Middle East & Africa, South Africa maternity innerwear market is projected to lead the regional market in terms of revenue in 2030.
- South Africa is the fastest growing regional market in Middle East & Africa and is projected to reach USD 108.5 million by 2030.
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Maternity Innerwear Market Scope
Maternity Innerwear Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|
South Africa maternity innerwear market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to maternity innerwear market will help companies and investors design strategic landscapes.
Maternity briefs was the largest segment with a revenue share of 34.12% in 2021. Horizon Databook has segmented the South Africa maternity innerwear market based on maternity/ nursing bras, camisoles, shapewear, maternity briefs covering the revenue growth of each sub-segment from 2017 to 2030.
The South Africa maternity innerwear market, which was valued at USD 59.7 million in 2020, is characterized by high urbanization rates and consequent growth in women in the workforce. The economic conditions of many citizens are gradually improving and women’s employment rates have been on a steady increase, thereby providing an opportunity for maternity innerwear.
Improving quality of life and exposure to comfortable innerwear are expected to drive the demand for maternity innerwear in South Africa. Moreover, the rising female labor force participation in the country bodes well for the growth of maternity innerwear, especially for nursing bras that make breastfeeding very convenient for the user.
The offline distribution channel formed the larger segment in 2020 and was valued at USD 43.0 million that year. The segment is anticipated to reach USD 68.2 million by 2028.
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Target buyers of South Africa maternity innerwear market databook
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Our clientele includes a mix of maternity innerwear market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of country-level data and insights on the South Africa maternity innerwear market , including forecasts for subscribers. This country databook contains high-level insights into South Africa maternity innerwear market from 2017 to 2030, including revenue numbers, major trends, and company profiles.
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South Africa maternity innerwear market size, by type, 2017-2030 (US$M)
South Africa Maternity Innerwear Market Outlook Share, 2021 & 2030 (US$M)
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