Middle East & Africa Maternity Innerwear Market Size & Outlook
Middle East & Africa maternity innerwear market, 2017-2030 (US$M)
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MEA maternity innerwear market highlights
- The MEA maternity innerwear market generated a revenue of USD 402.8 million in 2021.
- The market is expected to grow at a CAGR of 7.4% from 2022 to 2030.
- In terms of segment, maternity briefs was the largest revenue generating type in 2021.
- Maternity/ Nursing Bras is the most lucrative type segment registering the fastest growth during the forecast period.
- Country-wise, South Africa is expected to register the highest CAGR from 2022 to 2030.
MEA data book summary
| Market revenue in 2021 | USD 402.8 million |
| Market revenue in 2030 | USD 765.9 million |
| Growth rate | 7.4% (CAGR from 2021 to 2030) |
| Largest segment | Maternity briefs |
| Fastest growing segment | Maternity/ Nursing Bras |
| Historical data covered | 2017 - 2020 |
| Base year for estimation | 2021 |
| Forecast period covered | 2022 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Maternity/ Nursing Bras, Camisoles, Shapewear, Maternity Briefs |
| Key market players worldwide | Wacoal Holdings Corp, Hennes & Mauritz AB Class B, Reliance Inc, Triumph Group Inc, Séraphine, Hatch Collection, Hotmilk Lingerie, Belabumbum |
Other key industry trends
- In terms of revenue, MEA region accounted for 5.8% of the global maternity innerwear market in 2021.
- Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
- Latin America is the fastest growing regional market and is projected to reach USD 1,404.7 million by 2030.
Key Regions: U.S. , UK , Brazil , South Africa , Germany
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Maternity Innerwear Market Scope
Maternity Innerwear Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|
Middle East & Africa maternity innerwear market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to maternity innerwear market will help companies and investors design strategic landscapes.
Maternity briefs was the largest segment with a revenue share of 33.02% in 2021. Horizon Databook has segmented the Middle East & Africa maternity innerwear market based on maternity/ nursing bras, camisoles, shapewear, maternity briefs covering the revenue growth of each sub-segment from 2017 to 2030.
Many countries in the African continent have been undergoing rapid economic expansions and are characterized by a young population that is more aware of the importance and need for maternity innerwear.
The continent offers immense opportunities for demand fulfillment considering the advent of online retail platforms and greater enterprising of maternity apparel establishments. Moreover, the Middle East and Africa region's rising female labor participation rate is driving up the demand for maternity innerwear.
In 2019, the female labor force participation rate was 19.77%, according to the World Bank Group. Furthermore, according to the Brookings Institution, Saudi women’s labor force participation rate grew from 20% in 2018 to 33% in 2020. The situation is expected to increase awareness and usage of maternity underwear.
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Target buyers of Middle East & Africa maternity innerwear market databook
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Our clientele includes a mix of maternity innerwear market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of continent-level data and insights on the Middle East & Africa maternity innerwear market , including forecasts for subscribers. This continent databook contains high-level insights into Middle East & Africa maternity innerwear market from 2017 to 2030, including revenue numbers, major trends, and company profiles.
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MEA maternity innerwear market size, by country, 2017-2030 (US$M)
Middle East & Africa Maternity Innerwear Market Outlook Share, 2021 & 2030 (US$M)
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