Germany Maternity Innerwear Market Size & Outlook, 2021-2030

The maternity innerwear market in Germany is expected to reach a projected revenue of US$ 758.5 million by 2030. A compound annual growth rate of 7.2% is expected of Germany maternity innerwear market from 2022 to 2030.
Revenue, 2021 (US$M)
$404.9
Forecast, 2030 (US$M)
$758.5
CAGR, 2022 - 2030
7.2%
Report Coverage
Germany

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Germany maternity innerwear market, 2017-2030 (US$M)

Germany maternity innerwear market, 2017-2030 (US$M)

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Germany maternity innerwear market highlights

  • The Germany maternity innerwear market generated a revenue of USD 404.9 million in 2021 and is expected to reach USD 758.5 million by 2030.
  • The Germany market is expected to grow at a CAGR of 7.2% from 2022 to 2030.
  • In terms of segment, maternity briefs was the largest revenue generating type in 2021.
  • Maternity/ Nursing Bras is the most lucrative type segment registering the fastest growth during the forecast period.


Maternity innerwear market data book summary

Market revenue in 2021USD 404.9 million
Market revenue in 2030USD 758.5 million
Growth rate7.2% (CAGR from 2021 to 2030)
Largest segmentMaternity briefs
Fastest growing segmentMaternity/ Nursing Bras
Historical data2017 - 2020
Base year2021
Forecast period2022 - 2030
Quantitative unitsRevenue in USD million
Market segmentationMaternity/ Nursing Bras, Camisoles, Shapewear, Maternity Briefs
Key market players worldwideWacoal Holdings Corp, Hennes & Mauritz AB Class B, Reliance Inc, Triumph Group Inc, Séraphine, Hatch Collection, Hotmilk Lingerie, Belabumbum


Other key industry trends

  • In terms of revenue, Germany accounted for 5.9% of the global maternity innerwear market in 2021.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In Europe, Germany maternity innerwear market is projected to lead the regional market in terms of revenue in 2030.
  • UK is the fastest growing regional market in Europe and is projected to reach USD 662.0 million by 2030.

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Maternity Innerwear Market Companies

Name Profile # Employees HQ Website
Belabumbum View profile 11-50 Silver Spring, Maryland, United States, North America http://www.belabumbum.com
Hotmilk Lingerie View profile 11-50 Mount Maunganui, Bay of Plenty, New Zealand, Oceania https://www.hotmilklingerie.com
Hatch Collection View profile 51-100 New York, New York, United States, North America https://www.hatchcollection.com
Séraphine View profile 101-250 London, England, United Kingdom, Europe https://www.seraphine.com/
Triumph Group Inc View profile 4937 555 E Lancaster Avenue, Suite 400, Radnor, PA, United States, 19087 https://www.triumphgroup.com
Reliance Inc View profile 15500 16100 N. 71st Street, Suite 400, Scottsdale, AZ, United States, 85254 https://www.reliance.com
Wacoal Holdings Corp View profile 19629 29, Nakajima-cho, Kisshoin, Minami-ku, Kyoto, Japan, 601-8530 http://www.wacoalholdings.jp
Hennes & Mauritz AB Class B View profile 101103 Master Samuelsgatan 46A, Stockholm, Sweden, SE-106 38 https://www.hmgroup.com

Germany maternity innerwear market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to maternity innerwear market will help companies and investors design strategic landscapes.


Maternity briefs was the largest segment with a revenue share of 30.45% in 2021. Horizon Databook has segmented the Germany maternity innerwear market based on maternity/ nursing bras, camisoles, shapewear, maternity briefs covering the revenue growth of each sub-segment from 2017 to 2030.


German maternity innerwear market is focused on consumerism and minimalism. Germany releases very unconventional and atypical products as the country specializes in minimalism and disciplined aesthetics. This is driving the demand for simple and delicate designs in maternity innerwear products in the country. 

Moreover, just like other countries in Europe, Germany requires several mandatory compliances to accept the products for usage in the country, which include REACH as a legal requirement for exporting maternity innerwear into the country. The country has specific rules for disperse dyes. 

Several brands in the country produce quintessential collections with minimal detailing and simple colors, with an emphasis on the fabrication and utility of maternity innerwear products. Most of the brands line up innerwear in the color-blocking trend.

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Target buyers of Germany maternity innerwear market databook

  • Our clientele includes a mix of maternity innerwear market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the Germany maternity innerwear market , including forecasts for subscribers. This country databook contains high-level insights into Germany maternity innerwear market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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Germany maternity innerwear market size, by distribution channel, 2017-2030 (US$M)

Germany Maternity Innerwear Market Outlook Share, 2021 & 2030 (US$M)

Germany maternity innerwear market size, by distribution channel, 2017-2030 (US$M)

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