North America Manual Toothbrush Market Size & Outlook

The manual toothbrush market in North America is expected to reach a projected revenue of US$ 1,654.9 million by 2030. A compound annual growth rate of 6.4% is expected of North America manual toothbrush market from 2022 to 2030.
Revenue, 2021 (US$M)
$948.8
Forecast, 2030 (US$M)
$1,654.9
CAGR, 2022 - 2030
6.4%
Report Coverage
North America

North America manual toothbrush market highlights

  • The North America manual toothbrush market generated a revenue of USD 948.8 million in 2021.
  • The market is expected to grow at a CAGR of 6.4% from 2022 to 2030.
  • In terms of segment, medium soft was the largest revenue generating type in 2021.
  • Medium Soft is the most lucrative type segment registering the fastest growth during the forecast period.
  • Country-wise, Mexico is expected to register the highest CAGR from 2022 to 2030.


North America data book summary

Market revenue in 2021USD 948.8 million
Market revenue in 2030USD 1,654.9 million
Growth rate6.4% (CAGR from 2021 to 2030)
Largest segmentMedium soft
Fastest growing segmentMedium Soft
Historical data covered2018 - 2020
Base year for estimation2021
Forecast period covered2022 - 2030
Quantitative unitsRevenue in USD million
Market segmentationUltra Soft, Medium Soft, Hard
Key market players worldwideProcter & Gamble Co, Colgate-Palmolive Co, Unilever PLC, GSK PLC, Curaden AG, Perfect Group, Boie USA, Dr.Collins, Sunstar


Other key industry trends

  • In terms of revenue, North America region accounted for 17.8% of the global manual toothbrush market in 2021.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 4,416.5 million by 2030.

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Manual Toothbrush Market Companies

Name Profile # Employees HQ Website

North America manual toothbrush market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to manual toothbrush market will help companies and investors design strategic landscapes.


Medium soft was the largest segment with a revenue share of 49.73% in 2021. Horizon Databook has segmented the North America manual toothbrush market based on ultra soft, medium soft, hard covering the revenue growth of each sub-segment from 2018 to 2030.


Dental hygiene is one of the most important aspects of human health and a toothbrush is one of the frequently demanded tools for maintaining one’s dental hygiene. The oral benefits and clinical efficacy are achieved and periodontal disease could be avoided by the constant use of a standard toothbrush.

From the hygiene perspective, a toothbrush should not be used for more than three months under ideal conditions. This, in turn, results in the frequent purchase of manual toothbrushes among consumers in North America. 

For effective removal of plaque, a manual toothbrush must have soft bristles with rounded ends, as they lower the risk of tissue injuries. Many dentists recommend choosing a toothbrush with soft bristles, instead of hard or even mediumsoft bristles.

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Horizon Databook provides a detailed overview of continent-level data and insights on the North America manual toothbrush market , including forecasts for subscribers. This continent databook contains high-level insights into North America manual toothbrush market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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North America manual toothbrush market size, by country, 2018-2030 (US$M)

North America Manual Toothbrush Market Outlook Share, 2021 & 2030 (US$M)

North America manual toothbrush market size, by country, 2018-2030 (US$M)

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