Middle East & Africa Manual Toothbrush Market Size & Outlook

The manual toothbrush market in Middle East & Africa is expected to reach a projected revenue of US$ 719.3 million by 2030. A compound annual growth rate of 7.9% is expected of Middle East & Africa manual toothbrush market from 2022 to 2030.

Revenue, 2021 (US$M)
$362.4
Forecast, 2030 (US$M)
$719.3
CAGR, 2022 - 2030
7.9%
Report Coverage
Middle East & Africa

MEA manual toothbrush market highlights

  • The MEA manual toothbrush market generated a revenue of USD 362.4 million in 2021.
  • The market is expected to grow at a CAGR of 7.9% from 2022 to 2030.
  • In terms of segment, medium soft was the largest revenue generating type in 2021.
  • Medium Soft is the most lucrative type segment registering the fastest growth during the forecast period.
  • Country-wise, South Africa is expected to register the highest CAGR from 2022 to 2030.


MEA data book summary

Market revenue in 2021USD 362.4 million
Market revenue in 2030USD 719.3 million
Growth rate7.9% (CAGR from 2021 to 2030)
Largest segmentMedium soft
Fastest growing segmentMedium Soft
Historical data covered2018 - 2020
Base year for estimation2021
Forecast period covered2022 - 2030
Quantitative unitsRevenue in USD million
Market segmentationUltra Soft, Medium Soft, Hard
Key market players worldwideProcter & Gamble Co, Colgate-Palmolive Co, Unilever PLC, GSK PLC, Curaden AG, Perfect Group, Boie USA, Dr.Collins, Sunstar


Other key industry trends

  • In terms of revenue, MEA region accounted for 6.8% of the global manual toothbrush market in 2021.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 4,416.5 million by 2030.

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Manual Toothbrush Market Companies

Name Profile # Employees HQ Website

Middle East & Africa manual toothbrush market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to manual toothbrush market will help companies and investors design strategic landscapes.


Medium soft was the largest segment with a revenue share of 49.53% in 2021. Horizon Databook has segmented the Middle East & Africa manual toothbrush market based on ultra soft, medium soft, hard covering the revenue growth of each sub-segment from 2018 to 2030.


The increasing concerns regarding oral health and overall dental hygiene in countries such as South Africa have been fueling the growth of the manual toothbrushes market in the Middle East & Africa. Furthermore, the rising prevalence of periodontal diseases in developing countries in the region is encouraging consumers to opt for manual toothbrushes, as the extent and severity of periodontitis increase with age, which further drives the frequency of brushing.

The increasing consumer awareness of dental hygiene with correct brushing techniques is likely to propel the market over the forecast period. Moreover, prominent oral care brands such as Oral-B are offering manual toothbrushes that are designed in collaboration with dentists, made with the latest oral care technology, and specialized to address consumers’ unique needs in the region are driving the product adoption, thereby further driving the region’s manual toothbrush market.

Market players are making efforts in creating advanced technologies and developing connected and smart products that change everyday consumer experiences in oral care, which, in turn, drive the demand for manual toothbrushes.

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Horizon Databook provides a detailed overview of continent-level data and insights on the Middle East & Africa manual toothbrush market , including forecasts for subscribers. This continent databook contains high-level insights into Middle East & Africa manual toothbrush market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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MEA manual toothbrush market size, by country, 2018-2030 (US$M)

Middle East & Africa Manual Toothbrush Market Outlook Share, 2021 & 2030 (US$M)

MEA manual toothbrush market size, by country, 2018-2030 (US$M)

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