Latin America Mannequin Head Market Size & Outlook

The mannequin head market in Latin America is expected to reach a projected revenue of US$ 60.4 million by 2030. A compound annual growth rate of 5.2% is expected of Latin America mannequin head market from 2023 to 2030.
Revenue, 2022 (US$M)
$40.3
Forecast, 2030 (US$M)
$60.4
CAGR, 2023 - 2030
5.2%
Report Coverage
Latin America

Latin America mannequin head market highlights

  • The Latin America mannequin head market generated a revenue of USD 40.3 million in 2022.
  • The market is expected to grow at a CAGR of 5.2% from 2023 to 2030.
  • In terms of segment, women was the largest revenue generating type in 2022.
  • Women is the most lucrative type segment registering the fastest growth during the forecast period.
  • Country-wise, Brazil is expected to register the highest CAGR from 2023 to 2030.


Latin America data book summary

Market revenue in 2022USD 40.3 million
Market revenue in 2030USD 60.4 million
Growth rate5.2% (CAGR from 2022 to 2030)
Largest segmentWomen
Fastest growing segmentWomen
Historical data covered2017 - 2021
Base year for estimation2022
Forecast period covered2023 - 2030
Quantitative unitsRevenue in USD million
Market segmentationMen, Women, Infant & Toddlers
Key market players worldwideSam Villa, HairArt, Milano Collection Wigs, Giell, Genesis Display, La Rosa Holdings Corp


Other key industry trends

  • In terms of revenue, Latin America region accounted for 4.2% of the global mannequin head market in 2022.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 575.9 million by 2030.

Women was the largest segment with a revenue share of 63.52% in 2022. Horizon Databook has segmented the Latin America mannequin head market based on men, women, infant & toddlers covering the revenue growth of each sub-segment from 2017 to 2030.


The beauty and cosmetics industry in Central and South America has witnessed substantial growth in recent years, which can be attributed to various factors, such as changing consumer preferences, increased disposable income, and a growing emphasis on personal grooming and wellness. Consequently, the industry has seen a proliferation of beauty salons, makeup studios, and cosmetic brands operating in the region.

Mannequin heads are essential for makeup artists and hairstylists to showcase makeup products, wigs, and various hair accessories. They serve as test subjects for new cosmetics, hairstyles, and beauty treatments, ensuring that these products meet the high standards of the beauty industry.

They particularly play a significant role in advancing skills, promoting products, and driving creative innovation within the beauty industry, which thrives on constant reinvention and aesthetic evolution. As the beauty and cosmetics sector in Central and South America continues to expand, mannequin heads will continue to retain their status as essential tools for the beauty industry.

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Mannequin Head Market Companies

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Latin America mannequin head market size, by country, 2017-2030 (US$M)

Latin America Mannequin Head Market Outlook Share, 2022 & 2030 (US$M)

Latin America mannequin head market size, by country, 2017-2030 (US$M)

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