South Korea Manga Market Size & Outlook, 2023-2030

The manga market in South Korea is expected to reach a projected revenue of US$ 4,777.3 million by 2030. A compound annual growth rate of 19.7% is expected of South Korea manga market from 2024 to 2030.
Revenue, 2023 (US$M)
$1,360.6
Forecast, 2030 (US$M)
$4,777.3
CAGR, 2024 - 2030
19.7%
Report Coverage
South Korea

South Korea manga market highlights

  • The South Korea manga market generated a revenue of USD 1,360.6 million in 2023 and is expected to reach USD 4,777.3 million by 2030.
  • The South Korea market is expected to grow at a CAGR of 19.7% from 2024 to 2030.
  • In terms of segment, action & adventure was the largest revenue generating genre in 2023.
  • Sports is the most lucrative genre segment registering the fastest growth during the forecast period.


Manga market data book summary

Market revenue in 2023USD 1,360.6 million
Market revenue in 2030USD 4,777.3 million
Growth rate19.7% (CAGR from 2023 to 2030)
Largest segmentAction & adventure
Fastest growing segmentSports
Historical data2018 - 2022
Base year2023
Forecast period2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationAction & Adventure, Sci-Fi & Fantasy, Romance & Drama, Sports
Key market players worldwideBilibili Inc ADR, Kadokawa Corp, Media Do Co Ltd, Akita Shoten, Bungeishunju, Good Smile Company, Houbunsha, Kodansha, 7Seas Entertainment, Shogakukan, Shueisha, VIZ Media, Yen Press


Other key industry trends

  • In terms of revenue, South Korea accounted for 9.9% of the global manga market in 2023.
  • Country-wise, Japan is expected to lead the global market in terms of revenue in 2030.
  • In Asia Pacific, Japan manga market is projected to lead the regional market in terms of revenue in 2030.
  • India is the fastest growing regional market in Asia Pacific and is projected to reach USD 263.9 million by 2030.

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Manga Market Companies

Name Profile # Employees HQ Website

South Korea manga market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to manga market will help companies and investors design strategic landscapes.


Action & adventure was the largest segment with a revenue share of 26.82% in 2023. Horizon Databook has segmented the South Korea manga market based on action & adventure, sci-fi & fantasy, romance & drama, sports covering the revenue growth of each sub-segment from 2018 to 2030.


South Korea boasts a flourishing webtoon industry, producing digital comics similar to manga. These webtoons frequently overlap in readership and creators with manga, and their prominence has played a significant role in the expansion of the broader comics market.

For instance, in the first half of 2023, Kakao Piccoma, a subsidiary of Kakao Japan Corp. and a global webtoon platform, secured the top spot for the highest consumer spending among mobile apps in Japan.

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Target buyers of South Korea manga market databook

  • Our clientele includes a mix of manga market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of country-level data and insights on the South Korea manga market , including forecasts for subscribers. This country databook contains high-level insights into South Korea manga market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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South Korea manga market size, by genre, 2018-2030 (US$M)

South Korea Manga Market Outlook Share, 2023 & 2030 (US$M)

South Korea manga market size, by genre, 2018-2030 (US$M)

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