Europe Luxury Suv Market Size & Outlook, 2023-2030

The luxury suv market in Europe is expected to reach a projected revenue of US$ 236,856.8 million by 2030. A compound annual growth rate of 22.7% is expected of Europe luxury suv market from 2024 to 2030.
Revenue, 2023 (US$M)
$56,665.6
Forecast, 2030 (US$M)
$236,856.8
CAGR, 2024 - 2030
22.7%
Report Coverage
Europe

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Europe luxury suv market, 2018-2030 (US$M)

Europe luxury suv market, 2018-2030 (US$M)

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Europe luxury suv market highlights

  • The Europe luxury suv market generated a revenue of USD 56,665.6 million in 2023.
  • The market is expected to grow at a CAGR of 22.7% from 2024 to 2030.
  • In terms of segment, compact was the largest revenue generating vehicle type in 2023.
  • Compact is the most lucrative vehicle type segment registering the fastest growth during the forecast period.

Europe data book summary

Market revenue in 2023USD 56,665.6 million
Market revenue in 2030USD 236,856.8 million
Growth rate22.7% (CAGR from 2024 to 2030)
Largest segmentCompact
Fastest growing segmentCompact
Historical data covered2018 - 2022
Base year for estimation2023
Forecast period covered2024 - 2030
Quantitative unitsRevenue in USD million
Market segmentationCompact
Key market players worldwideVolvo AB ADR, Tata Motors, Volkswagen AG, Mercedes-Benz Group AG, Isuzu Motors, Aston Martin, Toyota Motor Corp, Bayerische Motoren Werke AG ADR, Nissan Motor Co Ltd, General Motors Co

Other key industry trends

  • In terms of revenue, Europe region accounted for 33.0% of the global luxury suv market in 2023.
  • Globally, Europe is projected to lead the regional market in terms of revenue in 2030.
  • Europe is the fastest growing regional market and is projected to reach USD 236,856.8 million by 2030.

Compact was the largest segment with a revenue share of 100% in 2023. Horizon Databook has segmented the Europe luxury suv market based on compact covering the revenue growth of each sub-segment from 2018 to 2030.


In Europe's diverse terrain, from urban settings to countryside roads, luxury SUVs offer the perfect combination of power, style, and practicality. Additionally, with increasing demand for eco-friendly options, many luxury brands are introducing hybrid and electric models, reflecting the region's emphasis on sustainability.

As a result, luxury SUVs have become a key segment in Europe's automotive market, appealing to consumers who prioritize sophistication without compromising on performance or environmental consciousness.

Several companies across Europe are focusing on launching electric luxury SUV cars aimed at better customer convenience. For instance, in May 2024, The Mercedes-Maybach EQS 680 SUV debuted in Europe after a successful launch in the U.S. This luxury electric vehicle combines an exceptional driving experience with refined comfort.

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Luxury SUV Market Companies

Name Profile # Employees HQ Website
Isuzu Motors View profile 251-500 Anaheim, California, United States, North America http://www.isuzu.com/
Aston Martin View profile 1001-5000 Gaydon, Warwickshire, United Kingdom, Europe http://www.astonmartin.com
Tata Motors View profile 10001+ Mumbai, Maharashtra, India, Asia http://www.tatamotors.com
Nissan Motor Co Ltd View profile 147116 1-1, Takashima 1-chome, Nishi-ku, Yokohama-shi, Kanagawa, Japan, 220-8686 http://www.nissan-global.com
Mercedes-Benz Group AG View profile 166056 Mercedesstrasse 120, Stuttgart, BW, Germany, 70372 https://www.daimler.com
Bayerische Motoren Werke AG ADR View profile 154950 Petuelring 130, Munich, BY, Germany, 80809 https://www.bmwgroup.com
General Motors Co View profile 163000 300 Renaissance Center, Detroit, MI, United States, 48265-3000 https://www.gm.com
Volkswagen AG View profile 656134 Berliner Ring 2, Wolfsburg, NI, Germany, 38440 https://www.volkswagenag.com
Toyota Motor Corp View profile 380793 1 Toyota-cho, Aichi Prefecture, Toyota, Japan, 471-8571 https://www.global.toyota
Volvo AB ADR View profile 104905 Gropegardsgatan 2, Gothenburg, Sweden, 417 15 https://www.volvogroup.com

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