Brazil Live Commerce Market Size & Outlook, 2024-2030

The live commerce market in Brazil is expected to reach a projected revenue of US$ 488.2 million by 2030. A compound annual growth rate of 21.9% is expected of Brazil live commerce market from 2025 to 2030.
Revenue, 2024 (US$M)
$151.2
Forecast, 2030 (US$M)
$488.2
CAGR, 2025 - 2030
21.9%
Report Coverage
Brazil

Brazil live commerce market highlights

  • The Brazil live commerce market generated a revenue of USD 151.2 million in 2024 and is expected to reach USD 488.2 million by 2030.
  • The Brazil market is expected to grow at a CAGR of 21.9% from 2025 to 2030.
  • In terms of segment, fashion and apparel was the largest revenue generating product in 2024.
  • Health and Wellness is the most lucrative product segment registering the fastest growth during the forecast period.


Live commerce market data book summary

Market revenue in 2024USD 151.2 million
Market revenue in 2030USD 488.2 million
Growth rate21.9% (CAGR from 2025 to 2030)
Largest segmentFashion and apparel
Fastest growing segmentHealth and Wellness
Historical data2018 - 2023
Base year2024
Forecast period2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationFashion and Apparel, Beauty and Personal Care, Electronics, Home and Living, Food and Beverage, Health and Wellness, Automotive, Luxury Goods
Key market players worldwideAmazon.com Inc, Bilibili Inc ADR, JD.com Inc ADR, Taobao, TikTok, Alphabet Inc Class A


Other key industry trends

  • In terms of revenue, Brazil accounted for 1.0% of the global live commerce market in 2024.
  • Country-wise, China is expected to lead the global market in terms of revenue in 2030.
  • In Latin America, Brazil live commerce market is projected to lead the regional market in terms of revenue in 2030.
  • Brazil is the fastest growing regional market in Latin America and is projected to reach USD 488.2 million by 2030.

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Live Commerce Market Companies

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Brazil live commerce market size, by product, 2018-2030 (US$M)

Brazil Live Commerce Market Outlook Share, 2024 & 2030 (US$M)

Brazil live commerce market size, by product, 2018-2030 (US$M)

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