U.S. Lingerie Market Size & Outlook, 2021-2030

The lingerie market in the United States is expected to reach a projected revenue of US$ 34,797.0 million by 2030. A compound annual growth rate of 5.8% is expected of the United States lingerie market from 2022 to 2030.
Revenue, 2021 (US$M)
$20,892.1
Forecast, 2030 (US$M)
$34,797.0
CAGR, 2022 - 2030
5.8%
Report Coverage
U.S.

U.S. lingerie market highlights

  • The U.S. lingerie market generated a revenue of USD 20,892.1 million in 2021 and is expected to reach USD 34,797.0 million by 2030.
  • The U.S. market is expected to grow at a CAGR of 5.8% from 2022 to 2030.
  • In terms of segment, offline was the largest revenue generating distribution channel in 2021.
  • Online is the most lucrative distribution channel segment registering the fastest growth during the forecast period.


Lingerie market data book summary

Market revenue in 2021USD 20,892.1 million
Market revenue in 2030USD 34,797.0 million
Growth rate5.8% (CAGR from 2021 to 2030)
Largest segmentOffline
Fastest growing segmentOnline
Historical data2017 - 2020
Base year2021
Forecast period2022 - 2030
Quantitative unitsRevenue in USD million
Market segmentationOffline, Online
Key market players worldwideVictoria's Secret & Co, Reliance Industries Ltd GDR - 144A, Gap Inc, Hanesbrands Inc, Walmart Inc, Jockey International, Triumph International, Hunkemoller, Calvin Klein, MAS Holdings


Other key industry trends

  • In terms of revenue, U.S. accounted for 24.3% of the global lingerie market in 2021.
  • Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
  • In North America, U.S. lingerie market is projected to lead the regional market in terms of revenue in 2030.
  • U.S. is the fastest growing regional market in North America and is projected to reach USD 34,797.0 million by 2030.

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Lingerie Market Companies

Name Profile # Employees HQ Website

U.S. lingerie market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to lingerie market will help companies and investors design strategic landscapes.


Offline was the largest segment with a revenue share of 63.14% in 2021. Horizon Databook has segmented the U.S. lingerie market based on offline, online covering the revenue growth of each sub-segment from 2017 to 2030.


The U.S. is widely considered the largest lingerie market in the world. The country has a significant consumer base and a robust lingerie industry comprising both domestic and international brands. The U.S. has a diverse population with varying preferences and demands, leading to a vibrant market that offers a wide range of lingerie options to cater to different styles, sizes, and body types.

Consumers in the U.S. prefer brands that promote female empowerment and inclusivity. According to Euromonitor International, SKIMS Fits Everybody Collection bras are sold in a range of sizes from XXS to 4XL and in around 20 colors or shades.

Reasons to subscribe to U.S. lingerie market databook:

  • Access to comprehensive data: Horizon Databook provides over 1 million market statistics and 20,000+ reports, offering extensive coverage across various industries and regions.
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Target buyers of U.S. lingerie market databook

  • Our clientele includes a mix of lingerie market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of country-level data and insights on the U.S. lingerie market , including forecasts for subscribers. This country databook contains high-level insights into U.S. lingerie market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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U.S. lingerie market size, by distribution channel, 2017-2030 (US$M)

U.S. Lingerie Market Outlook Share, 2021 & 2030 (US$M)

U.S. lingerie market size, by distribution channel, 2017-2030 (US$M)

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