Europe Lingerie Market Size & Outlook, 2021-2030

The lingerie market in Europe is expected to reach a projected revenue of US$ 20,973.9 million by 2030. A compound annual growth rate of 5.4% is expected of Europe lingerie market from 2022 to 2030.
Revenue, 2021 (US$M)
$13,109.6
Forecast, 2030 (US$M)
$20,973.9
CAGR, 2022 - 2030
5.4%
Report Coverage
Europe

Europe lingerie market highlights

  • The Europe lingerie market generated a revenue of USD 13,109.6 million in 2021.
  • The market is expected to grow at a CAGR of 5.4% from 2022 to 2030.
  • In terms of segment, offline was the largest revenue generating distribution channel in 2021.
  • Online is the most lucrative distribution channel segment registering the fastest growth during the forecast period.
  • Country-wise, UK is expected to register the highest CAGR from 2022 to 2030.


Europe data book summary

Market revenue in 2021USD 13,109.6 million
Market revenue in 2030USD 20,973.9 million
Growth rate5.4% (CAGR from 2021 to 2030)
Largest segmentOffline
Fastest growing segmentOnline
Historical data covered2017 - 2020
Base year for estimation2021
Forecast period covered2022 - 2030
Quantitative unitsRevenue in USD million
Market segmentationOffline, Online
Key market players worldwideVictoria's Secret & Co, Reliance Industries Ltd GDR - 144A, Gap Inc, Hanesbrands Inc, Walmart Inc, Jockey International, Triumph International, Hunkemoller, Calvin Klein, MAS Holdings


Other key industry trends

  • In terms of revenue, Europe region accounted for 15.3% of the global lingerie market in 2021.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 61,375.9 million by 2030.

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Lingerie Market Companies

Name Profile # Employees HQ Website

Europe lingerie market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to lingerie market will help companies and investors design strategic landscapes.


Offline was the largest segment with a revenue share of 63.35% in 2021. Horizon Databook has segmented the Europe lingerie market based on offline, online covering the revenue growth of each sub-segment from 2017 to 2030.


Europe has a strong fashion culture and is known for its emphasis on style and trends. The region's consumers are fashion-conscious and value high-quality and aesthetically appealing lingerie. The influence of European fashion designers and brands has helped in driving the market. European societies have witnessed a shift in cultural norms and attitudes towards lingerie. There is greater acceptance and openness regarding self-expression, body positivity, and embracing diverse beauty standards. 


This change in mindset has led to an increased demand for a wider range of lingerie styles and sizes to cater to different body types and personal preferences. As disposable income levels rise across Europe, consumers have more purchasing power to invest in luxury and high-quality lingerie. The willingness to spend on premium lingerie brands has contributed to the growth of the market, with consumers seeking products that offer comfort, style, and durability.

Reasons to subscribe to Europe lingerie market databook:

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Target buyers of Europe lingerie market databook

  • Our clientele includes a mix of lingerie market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
  • The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.

Horizon Databook provides a detailed overview of continent-level data and insights on the Europe lingerie market , including forecasts for subscribers. This continent databook contains high-level insights into Europe lingerie market from 2017 to 2030, including revenue numbers, major trends, and company profiles.

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Europe lingerie market size, by country, 2017-2030 (US$M)

Europe Lingerie Market Outlook Share, 2021 & 2030 (US$M)

Europe lingerie market size, by country, 2017-2030 (US$M)

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