Germany Laundry Care Market Size & Outlook, 2025-2030
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Germany laundry care market highlights
- The Germany laundry care market generated a revenue of USD 8,955.1 million in 2024 and is expected to reach USD 11,370.7 million by 2030.
- The Germany market is expected to grow at a CAGR of 4.1% from 2025 to 2030.
- In terms of segment, laundry detergent was the largest revenue generating product type in 2024.
- Laundry Detergent is the most lucrative product type segment registering the fastest growth during the forecast period.
Laundry care market data book summary
| Market revenue in 2024 | USD 8,955.1 million |
| Market revenue in 2030 | USD 11,370.7 million |
| Growth rate | 4.1% (CAGR from 2025 to 2030) |
| Largest segment | Laundry detergent |
| Fastest growing segment | Laundry Detergent |
| Historical data | 2018 - 2023 |
| Base year | 2024 |
| Forecast period | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Laundry Sanitizer, Laundry Detergent, Fabric Softeners & Conditioners |
| Key market players worldwide | Procter & Gamble Co, Unilever PLC, Henkel AG & Co KGaA, Reckitt Benckiser Group PLC, Colgate-Palmolive Co, Kao Corp, SC Johnson, The Clorox Company |
Other key industry trends
- In terms of revenue, Germany accounted for 8.2% of the global laundry care market in 2024.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Europe, Germany laundry care market is projected to lead the regional market in terms of revenue in 2030.
- Italy is the fastest growing regional market in Europe and is projected to reach USD 8,423.5 million by 2030.
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Laundry Care Market Scope
Laundry Care Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| The Clorox Company | View profile | 5001-10000 | Oakland, California, United States, North America | https://www.thecloroxcompany.com/ |
| SC Johnson | View profile | 10001+ | Racine, Wisconsin, United States, North America | http://www.scjohnson.com |
| Colgate-Palmolive Co | View profile | 34000 | 300 Park Avenue, New York, NY, United States, 10022 | https://www.colgatepalmolive.com |
| Kao Corp | View profile | 42450 | 14-10, Nihonbashi Kayabacho 1-chome, Chuo-ku, Tokyo, Japan, 103-8210 | http://www.kao.com |
| Reckitt Benckiser Group PLC | View profile | 40000 | 103-105 Bath Road, Slough, Berkshire, United Kingdom, SL1 3UH | https://www.reckitt.com |
| Henkel AG & Co KGaA | View profile | 48000 | Henkelstrasse 67, Duesseldorf, NW, Germany, 40589 | https://www.henkel.com |
| Unilever PLC | View profile | 128377 | 100 Victoria Embankment, London, United Kingdom, EC4Y 0DY | https://www.unilever.com |
| Procter & Gamble Co | View profile | 107000 | One Procter and Gamble Plaza, Cincinnati, OH, United States, 45202 | https://www.pginvestor.com |
Germany laundry care market outlook
The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to laundry care market will help companies and investors design strategic landscapes.
Laundry detergent was the largest segment with a revenue share of 86.29% in 2024. Horizon Databook has segmented the Germany laundry care market based on laundry sanitizer, laundry detergent, fabric softeners & conditioners covering the revenue growth of each sub-segment from 2018 to 2030.
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Target buyers of Germany laundry care market databook
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Our clientele includes a mix of laundry care market companies, investment firms, advisory firms & academic institutions.
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30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
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Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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The rest of the revenue is generated working with academic and research not-for-profit institutes. We do our bit of pro-bono by working with these institutions at subsidized rates.
Horizon Databook provides a detailed overview of country-level data and insights on the Germany laundry care market , including forecasts for subscribers. This country databook contains high-level insights into Germany laundry care market from 2018 to 2030, including revenue numbers, major trends, and company profiles.
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Germany laundry care market size, by product type, 2018-2030 (US$M)
Germany Laundry Care Market Outlook Share, 2024 & 2030 (US$M)
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