Europe Laundry Care Market Size & Outlook, 2024-2030

The laundry care market in Europe is expected to reach a projected revenue of US$ 39,827.2 million by 2030. A compound annual growth rate of 4% is expected of Europe laundry care market from 2025 to 2030.
Revenue, 2024 (US$M)
$31,475.7
Forecast, 2030 (US$M)
$39,827.2
CAGR, 2025 - 2030
4%
Report Coverage
Europe

Europe laundry care market highlights

  • The Europe laundry care market generated a revenue of USD 31,475.7 million in 2024.
  • The market is expected to grow at a CAGR of 4% from 2025 to 2030.
  • In terms of segment, laundry detergent was the largest revenue generating product type in 2024.
  • Laundry Detergent is the most lucrative product type segment registering the fastest growth during the forecast period.
  • Country-wise, Italy is expected to register the highest CAGR from 2025 to 2030.

Europe data book summary

Market revenue in 2024USD 31,475.7 million
Market revenue in 2030USD 39,827.2 million
Growth rate4% (CAGR from 2025 to 2030)
Largest segmentLaundry detergent
Fastest growing segmentLaundry Detergent
Historical data covered2018 - 2023
Base year for estimation2024
Forecast period covered2025 - 2030
Quantitative unitsRevenue in USD million
Market segmentationLaundry Sanitizer, Laundry Detergent, Fabric Softeners & Conditioners
Key market players worldwideProcter & Gamble Co, Unilever PLC, Henkel AG & Co KGaA, Reckitt Benckiser Group PLC, Colgate-Palmolive Co, Kao Corp, SC Johnson, The Clorox Company

Other key industry trends

  • In terms of revenue, Europe region accounted for 28.7% of the global laundry care market in 2024.
  • Globally, Asia Pacific is projected to lead the regional market in terms of revenue in 2030.
  • Asia Pacific is the fastest growing regional market and is projected to reach USD 57,242.3 million by 2030.

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Laundry Care Market Companies

Name Profile # Employees HQ Website

Europe laundry care market outlook

The databook is designed to serve as a comprehensive guide to navigating this sector. The databook focuses on market statistics denoted in the form of revenue and y-o-y growth and CAGR across the globe and regions. A detailed competitive and opportunity analyses related to laundry care market will help companies and investors design strategic landscapes.


Laundry detergent was the largest segment with a revenue share of 87.74% in 2024. Horizon Databook has segmented the Europe laundry care market based on laundry sanitizer, laundry detergent, fabric softeners & conditioners covering the revenue growth of each sub-segment from 2018 to 2030.


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Target buyers of Europe laundry care market databook

  • Our clientele includes a mix of laundry care market companies, investment firms, advisory firms & academic institutions.
  • 30% of our revenue is generated working with investment firms and helping them identify viable opportunity areas.
  • Approximately 65% of our revenue is generated working with competitive intelligence & market intelligence teams of market participants (manufacturers, service providers, etc.).
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Horizon Databook provides a detailed overview of continent-level data and insights on the Europe laundry care market , including forecasts for subscribers. This continent databook contains high-level insights into Europe laundry care market from 2018 to 2030, including revenue numbers, major trends, and company profiles.

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Europe laundry care market size, by country, 2018-2030 (US$M)

Europe Laundry Care Market Outlook Share, 2024 & 2030 (US$M)

Europe laundry care market size, by country, 2018-2030 (US$M)

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