Brazil K-12 Education Market Size & Outlook, 2024-2030
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Brazil k-12 education market highlights
- The Brazil k-12 education market generated a revenue of USD 55,194.5 million in 2024 and is expected to reach USD 103,742.6 million by 2030.
- The Brazil market is expected to grow at a CAGR of 11.1% from 2025 to 2030.
- In terms of segment, high school (9-12) was the largest revenue generating application in 2024.
- Middle School (6-8) is the most lucrative application segment registering the fastest growth during the forecast period.
K-12 education market data book summary
| Market revenue in 2024 | USD 55,194.5 million |
| Market revenue in 2030 | USD 103,742.6 million |
| Growth rate | 11.1% (CAGR from 2025 to 2030) |
| Largest segment | High school (9-12) |
| Fastest growing segment | Middle School (6-8) |
| Historical data | 2017 - 2023 |
| Base year | 2024 |
| Forecast period | 2025 - 2030 |
| Quantitative units | Revenue in USD million |
| Market segmentation | Elementary School (K-5), Middle School (6-8), High School (9-12) |
| Key market players worldwide | Oracle Corp, Pearson PLC, Samsung Electronics Co Ltd, Adobe Inc, Microsoft Corp, D2L Inc (Sub Voting), International Business Machines Corp, McGraw-Hill Education, Dell Technologies Inc Ordinary Shares - Class C, BYJU'S |
Other key industry trends
- In terms of revenue, Brazil accounted for 2.0% of the global k-12 education market in 2024.
- Country-wise, U.S. is expected to lead the global market in terms of revenue in 2030.
- In Latin America, Brazil k-12 education market is projected to lead the regional market in terms of revenue in 2030.
- Brazil is the fastest growing regional market in Latin America and is projected to reach USD 103,742.6 million by 2030.
High school (9-12) was the largest segment with a revenue share of 48.91% in 2024. Horizon Databook has segmented the Brazil k-12 education market based on elementary school (k-5), middle school (6-8), high school (9-12) covering the revenue growth of each sub-segment from 2017 to 2030.
Initiatives such as the National Education Plan (PNE), which sets goals for improving literacy, increasing enrollment, and enhancing teacher training, are contributing to the K-12 education market's growth. Government investment in infrastructure, digital resources, and curriculum development is also a key driver of the K-12 education market.
Furthermore, as more families move to urban areas and their disposable incomes rise, there is an increasing demand for high-quality education and supplementary services such as tutoring, extracurricular activities, and language courses.
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K-12 Education Market Scope
K-12 Education Market Companies
| Name | Profile | # Employees | HQ | Website |
|---|---|---|---|---|
| BYJU'S | View profile | 10001+ | Bangalore, Karnataka, India, Asia | http://www.byjus.com |
| Pearson PLC | View profile | 17612 | 80 Strand, London, United Kingdom, WC2R 0RL | https://plc.pearson.com |
| McGraw-Hill Education | View profile | 1001-5000 | New York, New York, United States, North America | http://www.mheducation.com |
| D2L Inc (Sub Voting) | View profile | 1000 | 137 Glasgow Street, Suite 560, Kitchener, ON, Canada, N2G 4X8 | https://www.d2l.com |
| Adobe Inc | View profile | 29945 | 345 Park Avenue, San Jose, CA, United States, 95110-2704 | https://www.adobe.com |
| Samsung Electronics Co Ltd | View profile | 124804 | 129, Samsung-ro, Yeongtong-gu, Gyeonggi-do, Suwon-si, Korea, Republic of, 443-742 | https://www.samsung.com |
| Dell Technologies Inc Ordinary Shares - Class C | View profile | 120000 | One Dell Way, Round Rock, TX, United States, 78682 | https://www.delltechnologies.com |
| Microsoft Corp | View profile | 221000 | One Microsoft Way, Redmond, WA, United States, 98052-6399 | https://www.microsoft.com |
| International Business Machines Corp | View profile | 282200 | One New Orchard Road, Armonk, NY, United States, 10504 | http://www.ibm.com |
| Oracle Corp | View profile | 164000 | 2300 Oracle Way, Austin, TX, United States, 78741 | https://www.oracle.com |
Brazil k-12 education market size, by application, 2017-2030 (US$M)
Brazil K-12 Education Market Outlook Share, 2024 & 2030 (US$M)
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